Statements (81)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Television_personality
gptkb:battle |
| gptkbp:bfsLayer |
3
|
| gptkbp:bfsParent |
gptkb:product
|
| gptkbp:adapted_into |
various formats.
|
| gptkbp:appears_in |
advertisements.
|
| gptkbp:constructed_in |
the rise of the internet
|
| gptkbp:created_by |
gptkb:product
|
| gptkbp:developed_by |
gptkb:Crispin_Porter_+_Bogusky
flash technology. |
| gptkbp:features |
'dance'.
'jump'. 'lay down'. 'sit'. a man in a chicken suit 'dance' and 'sit' |
| gptkbp:has_influence_on |
digital marketing strategies
numerous parodies. online advertising. the use of humor in ads. |
| https://www.w3.org/2000/01/rdf-schema#label |
Subservient Chicken
|
| gptkbp:inspired |
similar interactive campaigns
|
| gptkbp:is_a |
promotional tool.
chicken mascot |
| gptkbp:is_accessible_by |
web browsers.
|
| gptkbp:is_active_in |
gptkb:2009
|
| gptkbp:is_analyzed_in |
its marketing effectiveness.
|
| gptkbp:is_associated_with |
fast food.
|
| gptkbp:is_available_on |
the internet
the internet. |
| gptkbp:is_cited_in |
academic papers.
marketing textbooks. |
| gptkbp:is_considered |
a significant cultural artifact.
a case study in marketing. a classic example of viral content. a landmark in online marketing. a precursor to modern chatbots. a successful example of engagement. a trendsetter in online advertising. a viral marketing success |
| gptkbp:is_designed_to |
promote the Tender Crisp Chicken Sandwich
|
| gptkbp:is_discussed_in |
discussions about advertising innovation.
marketing forums. |
| gptkbp:is_featured_in |
documentaries.
|
| gptkbp:is_known_for |
interactivity
its absurdity. its interactive nature. its unique concept. humorous responses |
| gptkbp:is_often_compared_to |
other interactive ads.
|
| gptkbp:is_often_used_in |
marketing studies.
|
| gptkbp:is_part_of |
digital culture.
Burger King's marketing strategy Burger King's advertising campaign Burger King's brand identity. Burger King's history. the ' Have It Your Way' campaign. the evolution of advertising. the history of internet memes. the legacy of Burger King. Burger King's rebranding efforts |
| gptkbp:is_popular_in |
early 2000s
its interactive nature |
| gptkbp:is_recognized_by |
a cultural phenomenon.
a pioneering effort in digital marketing. advertising professionals. |
| gptkbp:is_recognized_for |
its creativity.
|
| gptkbp:is_referenced_in |
gptkb:organization
various media. |
| gptkbp:is_used_to |
demonstrate interactive media.
engage customers. examine the impact of the internet on marketing. illustrate consumer engagement. study consumer behavior. |
| gptkbp:launched |
gptkb:2004
|
| gptkbp:notable_for |
its humor.
|
| gptkbp:primary_user |
control actions via a website
give commands via a website |
| gptkbp:produced_by |
millions of views.
significant web traffic. |
| gptkbp:received |
critical acclaim.
|