Statements (49)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:Winery
|
gptkbp:advertising |
targeted towards women
|
gptkbp:alcohol_content |
varies by product
|
gptkbp:available_in |
various flavors
|
gptkbp:awards |
various wine awards
|
gptkbp:brand |
strong brand loyalty
associated with a healthy lifestyle |
gptkbp:brand_ambassadors |
gptkb:Bethenny_Frankel
|
gptkbp:customer_feedback |
generally positive reviews
|
gptkbp:demographics |
primarily female consumers
|
gptkbp:distribution |
national retailers
|
gptkbp:flavor_profile |
light and refreshing
|
gptkbp:food_pairing |
pairs well with salads
pairs well with seafood pairs well with appetizers pairs well with chicken dishes pairs well with light dishes |
gptkbp:founded_by |
gptkb:Bethenny_Frankel
|
https://www.w3.org/2000/01/rdf-schema#label |
Skinnygirl Wine
|
gptkbp:innovation |
focus on health trends
|
gptkbp:introduced_in |
gptkb:2009
|
gptkbp:market_position |
available online
available in supermarkets available in liquor stores leading low-calorie wine brand |
gptkbp:marketing_strategy |
focus on low-calorie options
|
gptkbp:notable_products |
Skinnygirl Cabernet Sauvignon
Skinnygirl Pinot Grigio Skinnygirl Red Sangria Skinnygirl Rosé Skinnygirl White Sangria |
gptkbp:origin |
gptkb:United_States
|
gptkbp:packaging |
slim bottles
|
gptkbp:parent_company |
gptkb:Beam_Suntory
|
gptkbp:partnerships |
collaborations with fitness brands
|
gptkbp:price_range |
mid-range
|
gptkbp:product_line |
new flavors introduced regularly
|
gptkbp:slogan |
“ Drink Skinny”
|
gptkbp:social_media_presence |
active on Facebook
active on Instagram active on Twitter |
gptkbp:sponsorship |
gptkb:Bethenny_Frankel
health and wellness events |
gptkbp:sustainability_practices |
eco-friendly packaging
|
gptkbp:target_market |
health-conscious consumers
|
gptkbp:type |
low-calorie wine
|
gptkbp:website |
skinnygirl.com
|
gptkbp:bfsParent |
gptkb:Skinnygirl_Brand
|
gptkbp:bfsLayer |
7
|