gptkbp:instanceOf
|
gptkb:Company
|
gptkbp:acquisition
|
gptkb:Serta,_Inc.
gptkb:Simmon's_Bedding_Company
|
gptkbp:advertising
|
gptkb:Serta_Sheep
Celebrity endorsements
|
gptkbp:awards
|
Consumer Reports Best Buy
Good Housekeeping Seal of Approval
Best_Mattress_Brand
|
gptkbp:communityInvolvement
|
Local sponsorships
Charity partnerships
Sleep education programs
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gptkbp:customerService
|
Warranty programs
Customer support hotline
Sleep trials
|
gptkbp:distributionChannels
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Wholesale
Retail stores
Online sales
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gptkbp:employeeCount
|
Over 1,000
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gptkbp:founded
|
1931
|
gptkbp:founder
|
gptkb:E._Serta
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gptkbp:headquarters
|
gptkb:Atlanta,_Georgia
|
https://www.w3.org/2000/01/rdf-schema#label
|
Serta Simmons Bedding
|
gptkbp:industry
|
Mattress_manufacturing
|
gptkbp:marketShare
|
Significant_share_in_the_U.S._mattress_market
|
gptkbp:motto
|
The Perfect Sleeper
|
gptkbp:notableEvent
|
gptkb:Perfect_Sleeper_mattresses
gptkb:Serta_SleepToGo_mattresses
gptkb:Serta_Adjustable_Foundations
iComfort mattresses
|
gptkbp:parentCompany
|
gptkb:Serta,_Inc.
|
gptkbp:partnerships
|
gptkb:National_Sleep_Foundation
gptkb:American_Sleep_Association
|
gptkbp:products
|
Mattresses
Box_springs
|
gptkbp:region
|
gptkb:Canada
gptkb:Mexico
gptkb:United_States
|
gptkbp:researchAndDevelopment
|
Product testing
Innovative sleep technology
Sleep quality studies
|
gptkbp:subsidiary
|
gptkb:Serta_International
gptkb:Simmons_Bedding_Company
|
gptkbp:sustainabilityInitiatives
|
Eco-friendly materials
Recycling programs
Energy-efficient manufacturing
|
gptkbp:trademark
|
gptkb:Perfect_Sleeper
Serta
iComfort
|
gptkbp:website
|
www.serta.com
|