Properties (69)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:Company
|
| gptkbp:acquisition |
gptkb:Simmons_Bedding_Company
|
| gptkbp:advertising |
Celebrity endorsements
Television and online |
| gptkbp:awards |
Various industry awards
|
| gptkbp:brand |
Serta
High brand awareness |
| gptkbp:collaborations |
Sleep experts
|
| gptkbp:communityInvolvement |
Charitable contributions
|
| gptkbp:customerService |
Loyalty programs
Feedback surveys Online reviews Social media interaction Strong customer base Warranty and support |
| gptkbp:distributor |
Retailers
|
| gptkbp:employeeCount |
Over 1,000
|
| gptkbp:financialPerformance |
Strong revenue growth
|
| gptkbp:founded |
1931
|
| gptkbp:founder |
gptkb:E._D._Serta
|
| gptkbp:globalPresence |
International markets
|
| gptkbp:hasArea |
Consumer testing
|
| gptkbp:headquarters |
gptkb:Hoffman_Estates,_Illinois
|
| https://www.w3.org/2000/01/rdf-schema#label |
Serta International
|
| gptkbp:industry |
Mattress_manufacturing
|
| gptkbp:innovation |
Sleep technology
|
| gptkbp:knownFor |
Comfort and support in mattresses
|
| gptkbp:market |
gptkb:North_America
|
| gptkbp:marketingStrategy |
Social media campaigns
Influencer marketing Print advertising Digital_marketing |
| gptkbp:marketShare |
Significant_in_the_U.S._mattress_market
|
| gptkbp:motto |
The Perfect Sleep
|
| gptkbp:operatesIn |
gptkb:United_States
|
| gptkbp:parentCompany |
gptkb:Serta_Simmons_Bedding,_LLC
|
| gptkbp:partnerships |
gptkb:National_Sleep_Foundation
Retail chains Major furniture stores |
| gptkbp:productLine |
Innerspring mattresses
Memory foam mattresses Hybrid mattresses Adjustable beds |
| gptkbp:products |
Limited warranty
Cooling technology Motion isolation Pressure relief Mattresses Edge support |
| gptkbp:promotions |
Seasonal sales
|
| gptkbp:researchAndDevelopment |
Sleep research
|
| gptkbp:sells |
Industry expos
|
| gptkbp:sleepingHabits |
Pillows
Bedding accessories Adjustable bases Bed_frames Mattress_protectors |
| gptkbp:subsidiary |
gptkb:Serta_Simmons_Bedding
|
| gptkbp:supplyChain |
Distribution centers
Manufacturing facilities Logistics partners Global suppliers Retail networks |
| gptkbp:sustainabilityInitiatives |
Eco-friendly materials
|
| gptkbp:targetMarket |
Consumers seeking quality sleep solutions
|
| gptkbp:trademark |
gptkb:Serta_Sleep_System
|
| gptkbp:type |
Private
|
| gptkbp:userReviews |
Positive feedback
|
| gptkbp:website |
www.serta.com
|