Statements (46)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
product line
|
| gptkbp:aimsTo |
reduce food waste
provide essential items |
| gptkbp:associatedWith |
value shopping
|
| gptkbp:availableIn |
gptkb:Sainsbury's_stores
online shopping |
| gptkbp:category |
grocery
|
| gptkbp:competesWith |
gptkb:Asda_Smart_Price
gptkb:Tesco_Value gptkb:Aldi |
| gptkbp:focusesOn |
value for money
|
| gptkbp:has |
various flavors
seasonal products different sizes |
| https://www.w3.org/2000/01/rdf-schema#label |
Sainsbury's Basics
|
| gptkbp:includes |
cleaning products
beverages snacks frozen foods food items household items personal care items |
| gptkbp:is |
widely available in supermarkets
often featured in promotions recognized by consumers designed for everyday use a budget brand available in various regions a staple for many households a key player in the discount market a private label often compared to other budget brands subject to customer reviews popular_in_the_UK part_of_Sainsbury's_brand_strategy part_of_Sainsbury's_overall_product_strategy part_of_Sainsbury's_sustainability_efforts |
| gptkbp:knownFor |
affordable pricing
basic branding |
| gptkbp:launched |
2000
|
| gptkbp:offers |
low-cost products
|
| gptkbp:owner |
gptkb:Sainsbury's
|
| gptkbp:packaging |
simple packaging
|
| gptkbp:priceRange |
over 100 products
|
| gptkbp:promoted |
Sainsbury's_advertising
|
| gptkbp:targetMarket |
budget-conscious consumers
|