gptkbp:instanceOf
|
gptkb:Company
|
gptkbp:advertising
|
Affiliate marketing
Digital_marketing
|
gptkbp:businessModel
|
Fast fashion
|
gptkbp:collaborations
|
Various fashion influencers
Celebrity partnerships
|
gptkbp:communityEngagement
|
Charity initiatives
SHEIN X program
|
gptkbp:competitors
|
gptkb:Zara
H&M
Forever 21
ASOS
|
gptkbp:customerFeedback
|
User reviews
Ratings on e-commerce platforms
|
gptkbp:customerService
|
Online support
|
gptkbp:employeeCount
|
Over 10,000
|
gptkbp:events
|
SHEIN Fashion Show
SHEIN Pop-up shops
|
gptkbp:founded
|
2008
|
gptkbp:founder
|
gptkb:Chris_Xu
|
gptkbp:headquarters
|
gptkb:Nanjing,_China
|
https://www.w3.org/2000/01/rdf-schema#label
|
SHEIN Group
|
gptkbp:industry
|
E-commerce
|
gptkbp:logistics
|
Global supply chain
Warehouses in multiple countries
|
gptkbp:marketingStrategy
|
Email marketing
Influencer partnerships
Social media advertising
|
gptkbp:operatesIn
|
Global
|
gptkbp:parentCompany
|
gptkb:SHEIN_Limited
|
gptkbp:paymentMethods
|
Credit card
PayPal
Afterpay
|
gptkbp:products
|
Accessories
Clothing
Footwear
|
gptkbp:returnPolicy
|
30 days return policy
|
gptkbp:revenue
|
Estimated over $10 billion (2021)
|
gptkbp:socialMediaPresence
|
gptkb:TikTok
Facebook
Instagram
|
gptkbp:sustainabilityInitiatives
|
gptkb:SHEIN_Cares
|
gptkbp:targetMarket
|
Young women
|
gptkbp:technology
|
Mobile app
AI-driven inventory management
|
gptkbp:ticketingSystem
|
Worldwide
|
gptkbp:userDemographics
|
gptkb:Millennials
Gen Z
|
gptkbp:website
|
www.shein.com
|