Responsive Search Ads

GPTKB entity

Statements (33)
Predicate Object
gptkbp:instanceOf Google Ads format
gptkbp:adaptsTo user browsing behavior
user search queries
device types
user locations
gptkbp:benefit time saving
ad testing automation
higher click-through rates
increased reach
gptkbp:category Online advertising
Search engine marketing
gptkbp:feature machine learning optimization
multiple descriptions
multiple headlines
https://www.w3.org/2000/01/rdf-schema#label Responsive Search Ads
gptkbp:introduced gptkb:Google
gptkbp:introducedIn 2018
gptkbp:limitation limited control over combinations
no guaranteed ad preview
gptkbp:maximumDescriptions 4
gptkbp:maximumHeadlines 15
gptkbp:minimumDescriptions 2
gptkbp:minimumHeadlines 3
gptkbp:purpose automate ad creation
improve ad performance
gptkbp:relatedTo Dynamic Search Ads
Expanded Text Ads
gptkbp:replacedBy Expanded Text Ads
gptkbp:status default search ad type in Google Ads
gptkbp:supportsLanguage multiple languages
gptkbp:usedIn gptkb:Google_Ads
gptkbp:bfsParent gptkb:Text_Ads
gptkbp:bfsLayer 7