Statements (59)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:project
|
| gptkbp:aims_to |
fund community projects
|
| gptkbp:allows |
public participation
|
| gptkbp:collaboration |
local organizations
|
| gptkbp:discontinued |
changing marketing strategies
|
| gptkbp:encouraged |
social responsibility
innovation in communities |
| gptkbp:encourages |
public voting
|
| gptkbp:ended |
gptkb:2015
|
| gptkbp:featured_in |
various projects
|
| gptkbp:highlights |
local heroes
|
| https://www.w3.org/2000/01/rdf-schema#label |
Pepsi's Refresh Project
|
| gptkbp:included |
monthly funding cycles
|
| gptkbp:influenced |
corporate social responsibility trends
|
| gptkbp:inspired |
similar initiatives by other companies
|
| gptkbp:is_a_platform_for |
community engagement
|
| gptkbp:is_a_showcase_of |
community talent
|
| gptkbp:is_aimed_at |
youth engagement
create positive change empowering communities improving community relations |
| gptkbp:is_analyzed_in |
marketing experts
|
| gptkbp:is_associated_with |
Pepsi's brand values
|
| gptkbp:is_designed_to |
engage consumers
|
| gptkbp:is_discussed_in |
business forums
|
| gptkbp:is_documented_in |
case studies
|
| gptkbp:is_evaluated_by |
community feedback
community votes project impact |
| gptkbp:is_featured_in |
news articles
advertisements |
| gptkbp:is_focused_on |
gptkb:education
gptkb:community_development health and wellness environmental sustainability |
| gptkbp:is_funded_by |
non-profit organizations
|
| gptkbp:is_promoted_through |
social media
|
| gptkbp:is_recognized_by |
various awards
|
| gptkbp:launched |
gptkb:Pepsi_Co
|
| gptkbp:launched_in |
gptkb:2010
|
| gptkbp:model |
future corporate initiatives
|
| gptkbp:notable_release |
during Super Bowl 2010
|
| gptkbp:receives_funding_from |
over $20 million
|
| gptkbp:replaced_by |
Pepsi Co's other initiatives
|
| gptkbp:utilized |
online platform for submissions
|
| gptkbp:was_a_catalyst_for |
social change
|
| gptkbp:was_a_demonstration_of |
gptkb:Philanthropy
|
| gptkbp:was_a_pioneer_in |
crowdsourced funding initiatives
|
| gptkbp:was_a_response_to |
social issues
economic challenges consumer demand for social impact |
| gptkbp:was_part_of |
Pepsi Co's marketing strategy
Pepsi Co's brand image Pepsi Co's commitment to sustainability Pepsi Co's legacy. |
| gptkbp:was_supported_by |
community leaders
celebrity endorsements |
| gptkbp:bfsParent |
gptkb:Pepsi
|
| gptkbp:bfsLayer |
4
|