|
gptkbp:instanceOf
|
gptkb:loyalty_program
|
|
gptkbp:acquiredBy
|
gptkb:American_Express
|
|
gptkbp:acquisitionYear
|
2010
|
|
gptkbp:award
|
rewards
cashback
vouchers
|
|
gptkbp:CEO
|
gptkb:Bernhard_Brugger
|
|
gptkbp:collectsPointsFrom
|
retailers
|
|
gptkbp:dataCollected
|
location data
customer preferences
purchase history
|
|
gptkbp:foundedIn
|
2000
|
|
gptkbp:headquartersLocation
|
gptkb:Munich
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Payback
|
|
gptkbp:language
|
gptkb:German
gptkb:Italian
gptkb:Spanish
English
Polish
|
|
gptkbp:loyaltyCardType
|
digital card
physical card
|
|
gptkbp:mobileAppAvailable
|
gptkb:Android
gptkb:iOS
yes
|
|
gptkbp:offers
|
personalized offers
digital coupons
|
|
gptkbp:operatesIn
|
gptkb:Germany
gptkb:India
gptkb:Italy
gptkb:Mexico
gptkb:Poland
|
|
gptkbp:parentCompany
|
gptkb:American_Express
|
|
gptkbp:partner
|
gptkb:REWE
gptkb:Lufthansa
gptkb:Penny
gptkb:Burger_King
gptkb:Alnatura
gptkb:Apollo_Optik
gptkb:Aral
gptkb:dm-drogerie_markt
real,-
|
|
gptkbp:targetUser
|
over 31 million (Germany)
|
|
gptkbp:usedFor
|
marketing
customer analytics
targeted advertising
|
|
gptkbp:website
|
https://www.payback.net/
|
|
gptkbp:bfsParent
|
gptkb:Brian_Helgeland
gptkb:Mel_Gibson
gptkb:WWE
|
|
gptkbp:bfsLayer
|
4
|