PEST analysis

GPTKB entity

Statements (31)
Predicate Object
gptkbp:instanceOf gptkb:business_analysis_tool
gptkbp:alsoKnownAs gptkb:PESTLE
PESTEL analysis
PESTLE analysis
gptkbp:analyzes political factors
social factors
economic factors
technological factors
gptkbp:category gptkb:strategy
management
marketing
environmental scanning
gptkbp:component political
economic
social
technological
gptkbp:creator gptkb:Francis_J._Aguilar
gptkbp:extendsTo PESTEL analysis
PESTLE analysis
gptkbp:originatedIn 1960s
gptkbp:publishedIn Scanning the Business Environment
gptkbp:relatedTo gptkb:Porter's_Five_Forces
gptkb:SWOT_analysis
gptkbp:usedFor strategic management
market research
business planning
gptkbp:bfsParent gptkb:SWOT
gptkb:Porter's_Five_Forces_analysis
gptkb:SWOT_analysis
gptkbp:bfsLayer 7
https://www.w3.org/2000/01/rdf-schema#label PEST analysis