Statements (23)
Predicate | Object |
---|---|
gptkbp:instanceOf |
gptkb:media
geographical region classification |
gptkbp:abbreviation |
gptkb:city
|
gptkbp:basisOfDivision |
television viewing patterns
|
gptkbp:country |
gptkb:United_States
|
gptkbp:createdBy |
gptkb:Nielsen_Company
|
gptkbp:dataSource |
gptkb:Nielsen_Media_Research
|
gptkbp:fullName |
gptkb:Nielsen_Designated_Market_Area
|
https://www.w3.org/2000/01/rdf-schema#label |
Nielsen DMA
|
gptkbp:introducedIn |
1950s
|
gptkbp:numberOfLocations |
210
|
gptkbp:relatedTo |
gptkb:Nielsen_ratings
Arbitron Radio Metros TV market |
gptkbp:updated |
annually
|
gptkbp:usedBy |
gptkb:Nielsen_Company
advertisers broadcasters media planners |
gptkbp:usedFor |
television audience measurement
advertising market analysis |
gptkbp:bfsParent |
gptkb:Nielsen_Designated_Market_Area
|
gptkbp:bfsLayer |
7
|