Net Promoter Score (NPS)

GPTKB entity

Properties (55)
Predicate Object
gptkbp:instanceOf gptkb:Byzantine_Emperor
gptkbp:canBe improve customer retention
gptkbp:category promoters
detractors
passives
gptkbp:developedBy gptkb:Fred_Reichheld
gptkbp:firstIntroduced 2003
gptkbp:hasInfluenceOn business growth
gptkbp:hasParticipatedIn various industries
https://www.w3.org/2000/01/rdf-schema#label Net Promoter Score (NPS)
gptkbp:is_evaluated_by subtracting percentage of detractors from promoters
gptkbp:isAimedAt improving customer relationships
gptkbp:isAttendedBy Fortune 500 companies
startups
gptkbp:isAvenueFor data analytics tools
trends over time
gptkbp:isBasedOn one survey question
gptkbp:isConsidered investors
a benchmark for success
a key performance indicator
gptkbp:isCounteredBy customer experience
gptkbp:isCriticizedFor oversimplifying customer sentiment
gptkbp:isDiscussedIn business literature
NPS_=_%Promoters_-_%Detractors
gptkbp:isEvaluatedBy customer surveys
follow-up questions
gptkbp:isInfluencedBy product quality
customer service quality
gptkbp:isLinkedTo brand loyalty
customer lifetime value
gptkbp:isNear a comprehensive measure of customer satisfaction
gptkbp:isOftenMadeWith other metrics
customer feedback tools
lack of context
gptkbp:isOrganizedBy a definitive measure of success
gptkbp:isPartOf customer experience strategy
gptkbp:isPopularAmong marketers
gptkbp:isPortrayedBy business analysts
annual reports
customer satisfaction reports
gptkbp:isRelatedTo customer engagement
gptkbp:isTrainedIn customer referrals
gptkbp:isUsedBy brand perception
areas for improvement
benchmark performance
market position
gptkbp:isUtilizedFor strategic planning
gptkbp:isUtilizedIn customer loyalty programs
employee engagement surveys
gptkbp:measures customer loyalty
gptkbp:provides insight into customer satisfaction
gptkbp:range -100 to 100
gptkbp:usedBy businesses
gptkbp:wheelDrive business decisions
gptkbp:works customer advocates