|
gptkbp:instance_of
|
gptkb:beer
|
|
gptkbp:advertising
|
Fitness and wellness themes
|
|
gptkbp:alcohol_content
|
4.2% ABV
|
|
gptkbp:availability
|
Nationwide in the USA
|
|
gptkbp:awards
|
Various beer awards
|
|
gptkbp:brand_ambassadors
|
Fitness influencers
|
|
gptkbp:brand_history
|
Gained popularity in the 2000s
Competes with other light beers
Marketed as a low-calorie option
Part of the Michelob family
|
|
gptkbp:brewing_process
|
Lagering
|
|
gptkbp:calories
|
95 calories per 12 oz
|
|
gptkbp:carbonation
|
Highly carbonated
|
|
gptkbp:color
|
Pale golden
|
|
gptkbp:country
|
gptkb:United_States
|
|
gptkbp:demographics
|
Young adults
Health-conscious individuals
|
|
gptkbp:distribution_channels
|
Retail stores
Bars and restaurants
Online sales
|
|
gptkbp:events
|
Sponsorship of fitness events
Sponsorship of marathons
|
|
gptkbp:flavor_profile
|
Crisp and refreshing
|
|
gptkbp:food_pairing
|
gptkb:seafood
Salads
Grilled chicken
Light appetizers
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Michelob Ultra Beer
|
|
gptkbp:ingredients
|
gptkb:Hops
gptkb:Water
gptkb:wheat
gptkb:yeast
gptkb:Rice
|
|
gptkbp:introduced
|
gptkb:2002
|
|
gptkbp:manufacturer
|
gptkb:Anheuser-Busch
|
|
gptkbp:market_position
|
Premium light beer
|
|
gptkbp:packaging
|
Cans and bottles
|
|
gptkbp:parent_company
|
gptkb:Michelob
|
|
gptkbp:partnerships
|
Sports sponsorships
|
|
gptkbp:promotions
|
Bundled offers
Discounts during summer
|
|
gptkbp:reviews
|
Generally positive
|
|
gptkbp:serving_temperature
|
gptkb:Cold
|
|
gptkbp:slogan
|
Live Fit
|
|
gptkbp:social_media_presence
|
Active on Instagram
Active on Twitter
Active on Facebook
|
|
gptkbp:style
|
Light Lager
|
|
gptkbp:sustainability_initiatives
|
Recyclable packaging
|
|
gptkbp:target_market
|
Health-conscious consumers
|
|
gptkbp:taste
|
Light and crisp
|
|
gptkbp:bfsParent
|
gptkb:Harris_English
|
|
gptkbp:bfsLayer
|
7
|