Message Ads

GPTKB entity

Statements (43)
Predicate Object
gptkbp:instanceOf Advertising Format
gptkbp:allows Personalized Messages
gptkbp:compatibleWith gptkb:CAN-SPAM_Act
gptkb:GDPR
gptkb:LinkedIn_Pages
LinkedIn Groups
gptkbp:developedBy gptkb:LinkedIn
gptkbp:example Event Invitations
Product Announcements
Recruitment Campaigns
Sales Outreach
Webinar Promotions
gptkbp:formerName gptkb:Sponsored_InMail
https://www.w3.org/2000/01/rdf-schema#label Message Ads
gptkbp:integration LinkedIn Lead Gen Forms
Third-Party CRMs
gptkbp:launched 2015
gptkbp:metrics gptkb:Click-Through_Rate
Conversion Rate
Open Rate
gptkbp:objective Lead Generation
Brand Awareness
Event Registration
Website Visits
gptkbp:platform gptkb:LinkedIn
gptkbp:priceRange Cost Per Send
gptkbp:recipientLimitations One Message Per 45 Days
Only Active LinkedIn Users
gptkbp:renamed 2020
gptkbp:requires gptkb:LinkedIn_Campaign_Manager
gptkbp:supports A/B Testing
Rich Media
Personalization Tokens
gptkbp:supportsFormat Direct Message
Call-to-Action Button
gptkbp:targetAudience gptkb:industry
place
Demographics
Job Title
Company Size
gptkbp:usedFor Direct Messaging Advertising
gptkbp:bfsParent gptkb:Sponsored_InMail
gptkbp:bfsLayer 7