Statements (52)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:advertising_campaigns
|
| gptkbp:associated_with |
rugged masculinity
|
| gptkbp:constructed_in |
post-war America
|
| gptkbp:contributed_to |
Marlboro brand identity
|
| gptkbp:created_by |
gptkb:Philip_Morris
|
| gptkbp:discontinued |
regulatory changes
|
| gptkbp:ended |
gptkb:1999
|
| gptkbp:faced |
legal challenges
|
| gptkbp:features |
gptkb:Marlboro_Man
gptkb:Cowboy |
| gptkbp:has_influenced |
future advertising campaigns
|
| gptkbp:has_produced |
significant revenue
controversy over tobacco marketing practices |
| gptkbp:has_received |
academic scrutiny
|
| https://www.w3.org/2000/01/rdf-schema#label |
Marlboro Country Campaign
|
| gptkbp:includes |
print ads
television commercials |
| gptkbp:influenced |
tobacco advertising
|
| gptkbp:inspired |
cultural references
|
| gptkbp:is_a_subject_of |
public backlash
|
| gptkbp:is_analyzed_in |
marketing studies
|
| gptkbp:is_associated_with |
nostalgia
American West imagery |
| gptkbp:is_considered |
a marketing milestone
a turning point in advertising history a case study in branding |
| gptkbp:is_criticized_for |
promoting smoking
|
| gptkbp:is_critiqued_by |
depicting smoking as glamorous
|
| gptkbp:is_documented_in |
advertising history
|
| gptkbp:is_featured_in |
gptkb:documentaries
|
| gptkbp:is_linked_to |
youth smoking rates
smoking cessation efforts health controversies |
| gptkbp:is_noted_for |
its storytelling approach
its iconic slogan |
| gptkbp:is_part_of |
tobacco industry history
Marlboro marketing strategy Marlboro's advertising evolution Marlboro's legacy |
| gptkbp:is_recognized_as |
one of the most successful ad campaigns
|
| gptkbp:is_recognized_for |
its impact on advertising ethics
|
| gptkbp:is_regarded_as |
a cultural phenomenon
|
| gptkbp:launched_in |
gptkb:1954
|
| gptkbp:notable_for |
iconic imagery
|
| gptkbp:originated_in |
digital marketing strategies
|
| gptkbp:parodied_in |
various media
|
| gptkbp:promotes |
gptkb:Marlboro_cigarettes
|
| gptkbp:target_audience |
adult smokers
|
| gptkbp:utilizes |
outdoor settings
|
| gptkbp:was_influenced_by |
cultural trends
|
| gptkbp:bfsParent |
gptkb:Marlboro
|
| gptkbp:bfsLayer |
5
|