Statements (13)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:book
|
| gptkbp:author |
gptkb:Jean-Noël_Kapferer
Vincent Bastien |
| https://www.w3.org/2000/01/rdf-schema#label |
Luxury Strategy
|
| gptkbp:ISBN |
9780749454777
|
| gptkbp:language |
English
|
| gptkbp:publicationYear |
2009
|
| gptkbp:publisher |
gptkb:Kogan_Page
|
| gptkbp:subject |
marketing
luxury brands |
| gptkbp:subtitle |
Break the Rules of Marketing to Build Luxury Brands
|
| gptkbp:bfsParent |
gptkb:Jean-Noël_Kapferer
|
| gptkbp:bfsLayer |
6
|