Statements (22)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:person
|
| gptkbp:almaMater |
gptkb:City_College_of_New_York
|
| gptkbp:awardReceived |
gptkb:Direct_Marketing_Hall_of_Fame
gptkb:Advertising_Hall_of_Fame |
| gptkbp:birthDate |
1920-06-22
|
| gptkbp:birthPlace |
gptkb:New_York_City
|
| gptkbp:children |
two
|
| gptkbp:deathDate |
2019-01-09
|
| gptkbp:deathPlace |
gptkb:New_York_City
|
| gptkbp:employer |
Wunderman (advertising agency)
|
| gptkbp:founded |
Wunderman, Ricotta & Kline
|
| https://www.w3.org/2000/01/rdf-schema#label |
Lester Wunderman
|
| gptkbp:knownFor |
direct marketing
coining the term 'direct marketing' |
| gptkbp:nationality |
gptkb:American
|
| gptkbp:occupation |
gptkb:business_executive
gptkb:photographer author |
| gptkbp:publishedIn |
Being Direct: Making Advertising Pay
|
| gptkbp:spouse |
gptkb:Sue_Shapiro
|
| gptkbp:bfsParent |
gptkb:Wunderman
|
| gptkbp:bfsLayer |
6
|