Lay's Flavor Swap

GPTKB entity

Statements (60)
Predicate Object
gptkbp:instance_of gptkb:product
gptkbp:advertising print ads
television commercials
digital ads
# Flavor Swap
Flavor Swap Challenge
gptkbp:availability gptkb:online_retailers
grocery stores
gptkbp:brand gptkb:Lay's
high
gptkbp:calories 150 per serving
gptkbp:category gptkb:food
gptkbp:collaboration celebrity chefs
gptkbp:color golden brown
gptkbp:competitors gptkb:Pringles
gptkb:cape
gptkb:Kettle_Brand
gptkb:Ruffles
gptkbp:distribution_channels convenience stores
supermarkets
warehouse clubs
gptkbp:events gptkb:Taste_of_America_Tour
gptkbp:fat_content crispy
gptkbp:feedback_mechanism online surveys
gptkbp:flavor gptkb:spring
gptkb:cooking
Classic
summer
winter
fall
Sour Cream & Onion
Cheddar & Sour Cream
Flamin' Hot
Salt & Vinegar
gptkbp:flavor_profile savory
https://www.w3.org/2000/01/rdf-schema#label Lay's Flavor Swap
gptkbp:launch_date gptkb:2021
gptkbp:market_share gptkb:significant
gptkbp:nutritional_value varies by flavor
gptkbp:packaging resealable bag
gptkbp:parent_company gptkb:Pepsi_Co
gptkbp:partnership food influencers
gptkbp:product_line gptkb:limited_edition
gptkbp:retail_price $3.49
gptkbp:reviews negative
positive
mixed
gptkbp:serving_size 1 ounce
gptkbp:sponsorship food festivals
gptkbp:sustainability_initiatives recyclable packaging
gptkbp:target_audience snack lovers
gptkbp:taste consumer feedback
gptkbp:texture light and airy
gptkbp:trends gptkb:packaging
flavor experimentation
health-conscious snacking
gptkbp:type gptkb:Tortilla_Chips
gptkbp:user_engagement taste tests
gptkbp:bfsParent gptkb:Lay's
gptkbp:bfsLayer 5