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gptkbp:instance_of
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gptkb:Company
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gptkbp:bfsLayer
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3
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gptkbp:bfsParent
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gptkb:product
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gptkbp:acquisition
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gptkb:Pringles
gptkb:Morning_Star_Farms
gptkb:Keebler_Company
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gptkbp:advertising
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Kellogg's advertising campaigns
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gptkbp:brand
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gptkb:dinosaur
gptkb:Pringles
gptkb:Eggo
gptkb:Froot_Loops
gptkb:Morning_Star_Farms
gptkb:Nutri-Grain
gptkb:Pop-Tarts
gptkb:Special_K
gptkb:Rice_Krispies
gptkb:Corn_Flakes
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gptkbp:competitors
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gptkb:Pepsi_Co
gptkb:Quaker_Oats_Company
gptkb:Post_Consumer_Brands
gptkb:General_Mills
gptkb:Nestlé
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gptkbp:employees
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Approximately 31,000
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gptkbp:founded
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1906
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gptkbp:founder
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gptkb:Will_Keith_Kellogg
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gptkbp:headquarters
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gptkb:Battle_Creek,_Michigan
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https://www.w3.org/2000/01/rdf-schema#label
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Kellogg's North America
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gptkbp:innovation
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Gluten-free options
Plant-based products
Organic cereals
Health-focused snacks
Low-sugar cereals
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gptkbp:market
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gptkb:North_America
Significant share in snack foods
Leading market share in breakfast cereals
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gptkbp:parent_company
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gptkb:product
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gptkbp:partnership
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gptkb:National_Park_Foundation
gptkb:healthcare_organization
gptkb:No_Kid_Hungry
gptkb:World_Wildlife_Fund
gptkb:Feeding_America
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gptkbp:products
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Snacks
Frozen foods
Breakfast cereals
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gptkbp:revenue
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$13.8 billion (2020)
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gptkbp:social_responsibility
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gptkb:Community_engagement
Diversity and inclusion initiatives
Food donations
Sustainable sourcing
Employee volunteerism
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gptkbp:sustainability_initiatives
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gptkb:Kellogg's_Better_Days
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gptkbp:website
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www.kelloggs.com
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