Statements (53)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
marketing automation tool
|
| gptkbp:developedBy |
gptkb:Salesforce
|
| gptkbp:enables |
event-driven campaigns
personalized customer experiences triggered messaging |
| gptkbp:feature |
drag-and-drop interface
A/B testing real-time analytics goal tracking activity history audience segmentation data entry API entry API event entry audience entry contact data management contact event triggers contact exit criteria custom activities custom entry sources decision splits entry sources exit criteria goal events journey analytics journey builder canvas journey goals journey notifications journey re-entry journey reporting journey scheduling journey templates journey testing journey version control journey versioning multi-step journeys salesforce data entry single send journeys update contact activities wait activities |
| gptkbp:hasChannel |
advertising
SMS push notifications |
| https://www.w3.org/2000/01/rdf-schema#label |
Journey Builder
|
| gptkbp:integratesWith |
gptkb:Salesforce_CRM
gptkb:Salesforce_Data_Extensions third-party APIs |
| gptkbp:partOf |
gptkb:Salesforce_Marketing_Cloud
|
| gptkbp:usedFor |
customer journey mapping
multi-channel marketing automation |
| gptkbp:bfsParent |
gptkb:Marketing_Cloud
|
| gptkbp:bfsLayer |
6
|