|
gptkbp:instance_of
|
gptkb:Company
|
|
gptkbp:acquired
|
gptkb:The_New_York_Beer_Company
|
|
gptkbp:advertising
|
gptkb:The_Odyssey
Open Your World
The Entrance
The Date
The Perfect Pour
|
|
gptkbp:awards
|
Sustainability Awards
Marketing Awards
Beverage Industry Awards
|
|
gptkbp:community_involvement
|
Charity events
Environmental initiatives
Local sponsorships
|
|
gptkbp:distributes
|
gptkb:beer
gptkb:Strongbow_Cider
gptkb:Dos_Equis
gptkb:Newcastle_Brown_Ale
gptkb:Amstel_beer
|
|
gptkbp:employs
|
over 1,000 people
|
|
gptkbp:founded
|
gptkb:1980
|
|
gptkbp:headquartered_in
|
gptkb:White_Plains,_New_York
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Heineken USA Inc.
|
|
gptkbp:industry
|
gptkb:beer
|
|
gptkbp:marketing_strategy
|
gptkb:Sustainability
Digital marketing
Experiential marketing
|
|
gptkbp:operates_in
|
gptkb:United_States
|
|
gptkbp:parent_company
|
gptkb:Heineken_N._V.
|
|
gptkbp:partnerships
|
Local breweries
Retail chains
Distribution companies
|
|
gptkbp:products
|
gptkb:beer
|
|
gptkbp:sales
|
gptkb:beer
Craft beer
Imported beer
|
|
gptkbp:social_media_presence
|
gptkb:Instagram
gptkb:Linked_In
gptkb:television_channel
gptkb:Twitter_account
|
|
gptkbp:sponsor
|
gptkb:Cultural_events
Music festivals
Various sports events
|
|
gptkbp:sustainability_initiatives
|
Water conservation
Waste reduction
Reducing carbon footprint
Responsible drinking initiatives
Sustainable sourcing
|
|
gptkbp:website
|
www.theheinekencompany.com
|
|
gptkbp:bfsParent
|
gptkb:2021_Masters_Tournament
|
|
gptkbp:bfsLayer
|
4
|