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Guinness beer advertising
URI:
https://gptkb.org/entity/Guinness_beer_advertising
GPTKB entity
Statements (50)
Predicate
Object
gptkbp:instanceOf
Advertising
gptkbp:associatedWith
gptkb:Guinness
gptkbp:awarded
gptkb:Cannes_Lions_Grand_Prix
gptkb:Clio_Awards
gptkbp:countryOfOrigin
gptkb:Ireland
gptkbp:createdBy
Abbott Mead Vickers BBDO (later campaigns)
S.H. Benson (early campaigns)
gptkbp:features
gptkb:storytelling
animals
humor
human endurance
black and white imagery
music and sound design
surreal visuals
time-lapse effects
gptkbp:firstMajorCampaign
1929
https://www.w3.org/2000/01/rdf-schema#label
Guinness beer advertising
gptkbp:influencedBy
Irish culture
Guinness brand history
gptkbp:notable_for
gptkb:NoitulovE_(2005)
gptkb:Sapeurs_(2014)
gptkb:Surfer_(1999)
gptkb:Swimblack_(1998)
gptkb:The_Man_with_the_Guinness_(1955)
gptkbp:notableCharacter
gptkb:Guinness_Ostrich
gptkb:Guinness_Zookeeper
gptkb:Guinness_Toucan
gptkbp:notableFor
award-winning campaigns
creative television commercials
iconic print ads
memorable slogans
gptkbp:slogan
gptkb:Guinness_is_Good_for_You
gptkb:My_Goodness,_My_Guinness
Good things come to those who wait
gptkbp:targetMarket
young adults
global audience
beer drinkers
gptkbp:theme
gptkb:community
adventure
heritage
strength
good fortune
patience
gptkbp:uses
gptkb:print
gptkb:radio_station
gptkb:television
digital media
outdoor advertising
gptkbp:bfsParent
gptkb:turtle
gptkbp:bfsLayer
5