Statements (24)
Predicate | Object |
---|---|
gptkbp:instanceOf |
gptkb:logic
|
gptkbp:appliesTo |
nonprofit organizations
government organizations corporate communication |
gptkbp:component |
environmental scanning
participative culture strategic management of public relations |
gptkbp:contrastsWith |
one-way communication models
|
gptkbp:developedBy |
gptkb:James_E._Grunig
gptkb:Larissa_A._Grunig 1980s David M. Dozier |
gptkbp:emphasizes |
two-way symmetrical communication
|
gptkbp:field |
public relations
|
gptkbp:focusesOn |
organizational communication
public relations management |
gptkbp:goal |
organizational effectiveness
|
https://www.w3.org/2000/01/rdf-schema#label |
Excellence Theory
|
gptkbp:influencedBy |
gptkb:media
systems theory |
gptkbp:publishedIn |
Excellence in Public Relations and Communication Management (book)
|
gptkbp:bfsParent |
gptkb:Larissa_A._Grunig
gptkb:Two-way_symmetrical_model |
gptkbp:bfsLayer |
7
|