Statements (49)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
cloud-based marketing platform
|
| gptkbp:acquiredBy |
gptkb:Salesforce
|
| gptkbp:acquisitionYear |
2013
|
| gptkbp:category |
gptkb:digital_marketing
gptkb:email_client marketing automation |
| gptkbp:cloudBased |
SaaS
|
| gptkbp:developedBy |
gptkb:ExactTarget
|
| gptkbp:firstReleased |
2000
|
| gptkbp:foundedBy |
gptkb:Scott_Dorsey
gptkb:Chris_Baggott gptkb:Peter_McCormick |
| gptkbp:headquartersLocation |
gptkb:Indianapolis,_Indiana,_USA
|
| https://www.w3.org/2000/01/rdf-schema#label |
ExactTarget Marketing Cloud
|
| gptkbp:integratesWith |
gptkb:Salesforce_CRM
third-party applications |
| gptkbp:offers |
data management
email marketing web personalization social media marketing advertising automation customer journey management mobile messaging |
| gptkbp:parentCompany |
gptkb:Salesforce
|
| gptkbp:renamed |
gptkb:Salesforce_Marketing_Cloud
|
| gptkbp:supports |
analytics
reporting personalization A/B testing campaign management content management customer data platform predictive analytics real-time messaging customer engagement API integrations automation workflows segmentation marketing analytics data segmentation cross-channel marketing lead nurturing multi-channel campaigns |
| gptkbp:targetAudience |
businesses
|
| gptkbp:usedBy |
mid-sized businesses
enterprise businesses |
| gptkbp:website |
https://www.salesforce.com/products/marketing-cloud/overview/
|
| gptkbp:bfsParent |
gptkb:ExactTarget
|
| gptkbp:bfsLayer |
6
|