|
gptkbp:instanceOf
|
award
|
|
gptkbp:affiliatedWith
|
gptkb:Effie_Worldwide
various marketing organizations
|
|
gptkbp:aimsTo
|
in marketing industry
|
|
gptkbp:awardedBy
|
marketing effectiveness
|
|
gptkbp:awards
|
gala event
|
|
gptkbp:category
|
multiple categories
|
|
gptkbp:celebrates
|
successful marketing campaigns
|
|
gptkbp:communityFeedback
|
constructive feedback for entrants
|
|
gptkbp:criteria
|
strategic insights
creative execution
campaign results
|
|
gptkbp:encouragesParticipationIn
|
from all sectors
|
|
gptkbp:establishedIn
|
1968
|
|
gptkbp:globalPresence
|
yes
|
|
gptkbp:hasCollaborationsWith
|
yes
|
|
gptkbp:hasEducation
|
in marketing effectiveness
|
|
gptkbp:hasFacility
|
yes
|
|
gptkbp:hasGoals
|
yes
|
|
gptkbp:held_annually
|
yes
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Effie Awards
|
|
gptkbp:impact
|
significant impact
|
|
gptkbp:influencedBy
|
consumer behavior
advertising effectiveness research
marketing trends
|
|
gptkbp:influences
|
future marketing strategies
|
|
gptkbp:internationalCooperation
|
yes
|
|
gptkbp:involves
|
case studies
success stories
client testimonials
rigorous judging process
campaign analysis
agency testimonials
|
|
gptkbp:issuedBy
|
gptkb:The_New_York_American_Marketing_Association
|
|
gptkbp:judgingCriteria
|
industry experts
effectiveness of marketing campaigns
|
|
gptkbp:mediaCoverage
|
extensive media coverage
|
|
gptkbp:network
|
yes
|
|
gptkbp:notableWinners
|
gptkb:Procter_&_Gamble
gptkb:Coca-Cola
gptkb:Nike
gptkb:Unilever
gptkb:McDonald's
|
|
gptkbp:promotes
|
yes
best practices in marketing
|
|
gptkbp:providesOpportunitiesFor
|
among professionals
|
|
gptkbp:providesResourcesFor
|
for marketers
|
|
gptkbp:recognizes
|
yes
advertising agencies
marketers
brands
|
|
gptkbp:region
|
yes
|
|
gptkbp:sacraments
|
various locations
|
|
gptkbp:sponsor
|
various sponsors
|
|
gptkbp:submissionDeadline
|
varies annually
|
|
gptkbp:website
|
www.effies.com
|