Statements (23)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:awards |
gptkb:Cannes_Lions_Grand_Prix
|
| gptkbp:brand |
gptkb:Dove
|
| gptkbp:countryOfOrigin |
gptkb:United_Kingdom
|
| gptkbp:firstReleased |
2004
|
| gptkbp:focus |
Body positivity
Self-esteem Challenging beauty standards |
| https://www.w3.org/2000/01/rdf-schema#label |
Dove Real Beauty
|
| gptkbp:impact |
Increased discussion on beauty standards
Influenced advertising industry |
| gptkbp:launched |
gptkb:Unilever
|
| gptkbp:mediaType |
gptkb:Television
Digital |
| gptkbp:notable_campaign |
gptkb:Evolution
gptkb:Choose_Beautiful gptkb:Real_Beauty_Sketches |
| gptkbp:parentCompany |
gptkb:Unilever
|
| gptkbp:slogan |
gptkb:Real_Beauty
|
| gptkbp:targetAudience |
Women
|
| gptkbp:bfsParent |
gptkb:Ogilvy
|
| gptkbp:bfsLayer |
4
|