Custom Audiences

GPTKB entity

Statements (32)
Predicate Object
gptkbp:instanceOf Facebook advertising feature
gptkbp:access subject to Facebook's privacy policy
gptkbp:allows advertisers to reach specific users
gptkbp:canBe gptkb:Meta_Business_Suite
gptkb:Facebook_Ads_Manager
gptkbp:createdBy website traffic
app activity
customer lists
engagement on Facebook
gptkbp:developedBy gptkb:Meta_Platforms
gptkbp:enables remarketing
cross-device targeting
lookalike audience creation
exclusion targeting
https://www.w3.org/2000/01/rdf-schema#label Custom Audiences
gptkbp:launched 2012
gptkbp:regulates gptkb:CCPA
gptkb:GDPR
gptkbp:requires user consent for data use
gptkbp:supports email addresses
phone numbers
Facebook user IDs
mobile advertiser IDs
gptkbp:type hashed data
gptkbp:usedBy businesses
advertisers
agencies
gptkbp:usedFor targeted advertising
gptkbp:usedOn gptkb:Facebook
gptkb:Instagram
gptkbp:bfsParent gptkb:TikTok_Ads
gptkbp:bfsLayer 6