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gptkbp:instanceOf
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gptkb:industry
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gptkbp:abbreviation
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gptkb:CPG
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gptkbp:alsoKnownAs
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Fast-Moving Consumer Goods
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gptkbp:category
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gptkb:Consumer_Goods
Manufacturing
Retail
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gptkbp:characteristic
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Low Cost
Frequent Purchase
High Turnover Rate
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gptkbp:distributedBy
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gptkb:Convenience_Stores
Supermarkets
Online Retailers
Pharmacies
Mass Merchandisers
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gptkbp:includes
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gptkb:cosmetic_product
gptkb:food
Beverages
Tobacco
Household Products
Personal Care Products
Over-the-counter Drugs
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gptkbp:marketCharacteristic
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Brand Loyalty Important
Heavy Advertising
Highly Competitive
Innovation Driven
Price Sensitivity
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gptkbp:notableCompany
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gptkb:Kellogg's
gptkb:Coca-Cola
gptkb:Colgate-Palmolive
gptkb:PepsiCo
gptkb:Procter_&_Gamble
gptkb:Unilever
gptkb:L'Oréal
gptkb:Mars,_Incorporated
gptkb:Nestlé
gptkb:Danone
gptkb:General_Mills
gptkb:Johnson_&_Johnson
gptkb:Mondelez_International
gptkb:Henkel
gptkb:Kimberly-Clark
gptkb:Kraft_Heinz
gptkb:Reckitt_Benckiser
gptkb:Estée_Lauder_Companies
gptkb:Clorox
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gptkbp:relatedConcept
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gptkb:Point_of_Sale
Sustainability
E-commerce
Supply Chain Management
Brand Management
Consumer Behavior
Market Share
Direct-to-Consumer
Trade Promotion
Product Lifecycle
Private Label
Retail Marketing
Category Management
Consumer Insights
Durable Goods
Impulse Purchase
SKU Proliferation
Shelf Placement
Shopper Marketing
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gptkbp:supplies
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gptkb:packaging
Manufacturing
Retail
Consumer
Distribution
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gptkbp:type
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gptkb:glass
gptkb:newspaper
Metal
Plastic
Disposable
Single-use
Recyclable
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gptkbp:bfsParent
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gptkb:Proficy_Plant_Applications
gptkb:CPG
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gptkbp:bfsLayer
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8
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https://www.w3.org/2000/01/rdf-schema#label
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Consumer Packaged Goods
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