Statements (34)
Predicate | Object |
---|---|
gptkbp:instanceOf |
Advertising
|
gptkbp:airedOn |
gptkb:radio_station
gptkb:television National Football League internet Christmas season |
gptkbp:businessModel |
America the Beautiful (2014 Super Bowl)
Hilltop (1971) Polar Bears (1993) |
gptkbp:feature |
gptkb:Santa_Claus
gptkb:music celebrities polar bears animated characters family themes friendship themes diversity themes happiness themes the jingle 'I'd Like to Buy the World a Coke' the slogan 'Open Happiness' the slogan 'Share a Coke' |
gptkbp:firstAired |
1900s
|
https://www.w3.org/2000/01/rdf-schema#label |
Coca-Cola commercials
|
gptkbp:language |
multiple languages
|
gptkbp:producedBy |
gptkb:The_Coca-Cola_Company
|
gptkbp:promotion |
gptkb:Coca-Cola
|
gptkbp:targetAudience |
global audience
|
gptkbp:uses |
nostalgia
emotional appeal catchy jingles brand mascots |
gptkbp:bfsParent |
gptkb:Brian_Beletic
gptkb:Robert_Abel_and_Associates |
gptkbp:bfsLayer |
7
|