CRM (Customer Relationship Management)
GPTKB entity
Statements (53)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
gptkb:software
gptkb:strategy |
| gptkbp:abbreviation |
Customer Relationship Management
|
| gptkbp:canBe |
cloud-based
on-premises |
| gptkbp:focusesOn |
improving customer relationships
managing customer interactions |
| gptkbp:goal |
enhance customer satisfaction
improve sales increase customer retention |
| https://www.w3.org/2000/01/rdf-schema#label |
CRM (Customer Relationship Management)
|
| gptkbp:includes |
analytics
customer service marketing automation lead management contact management sales automation |
| gptkbp:notableBrand |
gptkb:Salesforce
gptkb:SAP_CRM gptkb:HubSpot gptkb:Zoho_CRM gptkb:Microsoft_Dynamics_365 |
| gptkbp:originatedIn |
1990s
|
| gptkbp:relatedTo |
gptkb:software
automation business intelligence data analytics customer satisfaction customer acquisition SaaS customer support customer experience customer feedback customer profiling customer segmentation customer insights customer loyalty contact center customer journey customer retention customer communication customer data customer database customer lifecycle marketing process sales process |
| gptkbp:usedBy |
businesses
sales teams customer support teams marketing teams |
| gptkbp:bfsParent |
gptkb:VRM_(Vendor_Relationship_Management)
gptkb:ERP_(Enterprise_Resource_Planning) |
| gptkbp:bfsLayer |
7
|