Statements (271)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:beer
gptkb:brand |
| gptkbp:advertising |
gptkb:digital_media
gptkb:Bud_Light_advertising_campaign gptkb:DDB_Worldwide gptkb:television gptkb:print digital social media billboards Dilly Dilly print media |
| gptkbp:alcohol_content |
4.2% ABV
|
| gptkbp:aroma |
subtle
light malt |
| gptkbp:associated_with |
gptkb:football
gptkb:sports_team gptkb:sports_events music festivals barbecues sports sponsorships |
| gptkbp:availability |
gptkb:North_America
holiday promotions summer promotions |
| gptkbp:available_in |
gptkb:draft
various sizes bottles cans six-pack twelve-pack twenty-four-pack |
| gptkbp:barrel_type |
gptkb:none
|
| gptkbp:brand |
high
fan engagement loyalty programs strong social media interactions new flavors introduced promotional giveaways events participation packaging redesigns marketing strategy changes |
| gptkbp:brand_ambassadors |
gptkb:athletes
gptkb:celebrities gptkb:musicians influencers various influencers |
| gptkbp:brand_history |
over 40 years
|
| gptkbp:brand_recognition |
high
|
| gptkbp:brewing_process |
boiling
fermentation lagering mashing |
| gptkbp:calories |
110 calories per 12 oz
|
| gptkbp:campaigns |
gptkb:Bud_Light_Party
gptkb:Real_Men_of_Genius gptkb:Bud_Light_Legends Dilly Dilly |
| gptkbp:carbonation |
high
|
| gptkbp:color |
gptkb:blue
golden yellow pale golden |
| gptkbp:community_involvement |
charity events
disaster relief efforts volunteer programs local sponsorships support for veterans |
| gptkbp:competes_with |
gptkb:Miller_Lite
gptkb:Coors_Light |
| gptkbp:competitors |
gptkb:Miller_Lite
gptkb:Michelob_Ultra gptkb:Coors_Light |
| gptkbp:contains |
4.2% alcohol by volume
|
| gptkbp:country |
gptkb:United_States
|
| gptkbp:country_of_origin |
gptkb:United_States
|
| gptkbp:cultural_impact |
widely recognized
featured in movies featured in commercials used in celebrations associated with sports events popular in bars associated with parties symbol of American beer culture |
| gptkbp:distribution |
worldwide
international |
| gptkbp:distribution_channels |
gptkb:online_retailers
restaurants bars retail stores |
| gptkbp:environmental_initiatives |
energy efficiency programs
recycling programs water conservation efforts sustainable sourcing |
| gptkbp:events |
gptkb:concerts
gptkb:festivals gptkb:sports_events tailgating parties |
| gptkbp:fan_base |
millennials
|
| gptkbp:first_brewed |
gptkb:1981
gptkb:USA |
| gptkbp:flavor |
gptkb:Bud_Light_Orange
gptkb:light gptkb:Bud_Light_Platinum gptkb:Bud_Light_Next gptkb:Bud_Light_Lime refreshing crisp |
| gptkbp:flavor_profile |
mild
light and crisp mild and crisp |
| gptkbp:food_options |
contains gluten
|
| gptkbp:food_pairing |
gptkb:seafood
grilled meats salads spicy foods |
| gptkbp:glass_type |
pint glass
|
| gptkbp:has |
various flavors
a loyal customer base various marketing strategies a distinctive blue label |
| gptkbp:has_flavor |
light lager
|
| gptkbp:historical_significance |
cultural icon in the U. S.
influenced beer marketing popularized light beer |
| https://www.w3.org/2000/01/rdf-schema#label |
Bud Light
|
| gptkbp:ingredients |
gptkb:rice
gptkb:water hops barley corn syrup barley malt |
| gptkbp:introduced |
gptkb:1982
|
| gptkbp:introduced_in |
gptkb:1982
|
| gptkbp:is |
widely recognized
popular in the United States used in promotions associated with celebrations light lager often consumed at parties often used in social media campaigns a popular choice for barbecues often associated with summer often featured in pop culture often promoted during sporting events available in cans and bottles often featured in commercials a common choice for tailgating. a staple in American bars often featured in summer promotions one of the best-selling beers |
| gptkbp:is_available_in |
gptkb:draft
bottles cans |
| gptkbp:is_distributed_by |
gptkb:Canada
|
| gptkbp:is_known_for |
refreshing taste
sponsoring events |
| gptkbp:is_part_of |
American beer culture
Anheuser-Busch portfolio |
| gptkbp:is_popular_in |
gptkb:United_States
|
| gptkbp:is_promoted_by |
gptkb:celebrities
|
| gptkbp:is_promoted_through |
social media
|
| gptkbp:is_targeted_at |
college students
|
| gptkbp:is_used_in |
gptkb:commercials
|
| gptkbp:known_for |
light beer
|
| gptkbp:launched_in |
gptkb:1982
|
| gptkbp:malt |
pale malt
|
| gptkbp:manufacturer |
gptkb:Anheuser-Busch
|
| gptkbp:market_share |
approximately 10% of U. S. beer market
leading light beer |
| gptkbp:marketed_as |
gptkb:Post_Malone
gptkb:Lucky_Chair_ad young adults easy drinking |
| gptkbp:marketing_strategy |
gptkb:humor
social media campaigns celebrity endorsements event sponsorships |
| gptkbp:movement |
Saaz hops
|
| gptkbp:notable_collaborations |
gptkb:sports_team
music festivals celebrity endorsements events sponsorships |
| gptkbp:notable_commercial |
gptkb:Bud_Light_Dilly_Dilly
gptkb:Bud_Light_Real_Men_of_Genius gptkb:Bud_Light_Party Bud Light Wazzup? |
| gptkbp:notable_event |
gptkb:Bud_Light_Dive_Bar_Tour
gptkb:Bud_Light_House_Party gptkb:Bud_Light_Music_Festival Bud Light Super Bowl Party Bud Light Tailgate Party |
| gptkbp:owned_by |
gptkb:Anheuser-Busch
|
| gptkbp:packaging |
bottles
cans and bottles cans blue label |
| gptkbp:parent_company |
gptkb:Budweiser
gptkb:AB_In_Bev |
| gptkbp:partnership |
gptkb:Budweiser
gptkb:Michelob_Ultra gptkb:college_football_bowl_game gptkb:UFC gptkb:NASCAR gptkb:Stella_Artois gptkb:Busch_Light gptkb:artists gptkb:draft Beck's |
| gptkbp:partnerships |
community events
various events local breweries charity organizations |
| gptkbp:produced_by |
gptkb:Anheuser-Busch
gptkb:Anheuser-Busch_In_Bev |
| gptkbp:promotions |
seasonal offers
|
| gptkbp:public_perception |
gptkb:light
affordable popular refreshing |
| gptkbp:rank |
top-selling beer in the U. S.
|
| gptkbp:reviews |
4 out of 5 stars
|
| gptkbp:sales |
available in many countries
|
| gptkbp:serving_temperature |
cold
|
| gptkbp:slogan |
gptkb:The_Light_Lager
The Light Beer That Tastes Great The Light Beer for the Real World The Light Refreshing Lager The Light Beer for the Great Taste The Perfect Beer for Whatever Happens |
| gptkbp:social_media_presence |
gptkb:Twitter
gptkb:Instagram gptkb:Facebook active |
| gptkbp:social_responsibility |
disaster relief efforts
community support initiatives responsible drinking campaigns |
| gptkbp:sponsored_by |
gptkb:football
gptkb:sports_events |
| gptkbp:sponsorship |
gptkb:concerts
gptkb:football gptkb:NHL gptkb:Super_Bowl gptkb:UFC gptkb:MLB gptkb:NASCAR gptkb:NCAA_March_Madness gptkb:festivals gptkb:sports_events music festivals NCAA tournaments music concerts |
| gptkbp:style |
American light lager
|
| gptkbp:sugar_content |
low
|
| gptkbp:sustainability_initiatives |
energy efficiency
water conservation renewable energy usage recycling programs water conservation efforts sustainable sourcing responsible drinking campaigns |
| gptkbp:target_audience |
young adults
college students |
| gptkbp:target_market |
young adults
|
| gptkbp:taste |
mild
crisp |
| gptkbp:type |
light lager
|
| gptkbp:type_of |
light beer
|
| gptkbp:water_source |
filtered water
|
| gptkbp:website |
budlight.com
|
| gptkbp:bfsParent |
gptkb:Post_Malone
|
| gptkbp:bfsLayer |
3
|