Statements (24)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
advertising format
|
| gptkbp:appears_as |
full-screen ad
homepage ad |
| gptkbp:duration |
short-term
|
| gptkbp:exclusivity |
one advertiser per day
|
| https://www.w3.org/2000/01/rdf-schema#label |
Brand Takeover
|
| gptkbp:mayInclude |
images
videos GIFs clickable links |
| gptkbp:measures |
impressions
click-through rate |
| gptkbp:pricing_model |
gptkb:CPM
fixed rate |
| gptkbp:purpose |
drive traffic
increase brand visibility promote products |
| gptkbp:targetAudience |
platform users
|
| gptkbp:used_in |
gptkb:Instagram
gptkb:Twitter gptkb:TikTok |
| gptkbp:bfsParent |
gptkb:TikTok_Ads
gptkb:TikTok_for_Business |
| gptkbp:bfsLayer |
6
|