Statements (97)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:Company
|
gptkbp:acquisition |
Blue Apron acquired by a private equity firm in 2020.
Blue Apron acquired by a private equity firm in 2021. |
gptkbp:advertising |
Television and online ads.
Various executives over the years. |
gptkbp:awards |
Various industry awards.
|
gptkbp:business_model |
Subscription-based
Subscription service. |
gptkbp:ceo |
gptkb:Linda_Findley_Kozlowski
|
gptkbp:challenges |
Market saturation.
Customer retention. Supply chain issues. Competition in meal kit market. |
gptkbp:community_engagement |
Cooking classes.
Food education programs. Partnerships with local farms. Local food initiatives. |
gptkbp:competitors |
gptkb:Hello_Fresh
gptkb:Sun_Basket gptkb:Home_Chef |
gptkbp:conflict |
Increased competition.
Declining customer base. Operational losses. Stock price volatility. |
gptkbp:customer_base |
Over 1 million customers.
Over 1 million customers (2017) |
gptkbp:customer_support |
Online and phone support.
|
gptkbp:employees |
~1,000
~500 (2020) |
gptkbp:features |
Flexible delivery options.
Customizable meal plans. Dietary preferences. |
gptkbp:feedback |
Mixed reviews for delivery.
Negative reviews for pricing. Positive reviews for quality. Focus on quality and convenience. |
gptkbp:financial_products |
Publicly traded company.
Acquired by private equity in 2021. Struggled with stock performance. Went public in 2017. |
gptkbp:founded |
gptkb:2012
|
gptkbp:founder |
gptkb:Matt_Salzberg
|
gptkbp:future_plans |
Expand product offerings.
Increase marketing efforts. Enhancing technology platform. Improving customer experience. Expansion of product lines. Enhance customer experience. Sustainability goals. Explore international markets. International market entry. |
gptkbp:governed_by |
Various executives over the years.
|
gptkbp:headquarters |
gptkb:Borough
|
https://www.w3.org/2000/01/rdf-schema#label |
Blue Apron Holdings, Inc.
|
gptkbp:industry |
gptkb:product
Meal kit delivery service |
gptkbp:investment |
Private equity firms.
Retail investors. Various institutional investors. |
gptkbp:ipo |
June 2017
|
gptkbp:is_promoted_by |
Discounts for new customers.
|
gptkbp:key_people |
gptkb:Linda_Findley_Kozlowski
|
gptkbp:legal_issue |
Securities litigation.
|
gptkbp:marketing_strategy |
Digital marketing
Social media campaigns. Influencer partnerships. Digital marketing. |
gptkbp:mission |
To make incredible home cooking accessible to everyone.
|
gptkbp:partnerships |
Various food suppliers
Collaborations with chefs. Collaborations with influencers. Various food brands. Partnerships with chefs. Collaborations with nutritionists. Partnerships with food brands. |
gptkbp:products |
Food delivery
Fresh ingredients. Recipes. Recipes and ingredients |
gptkbp:revenue |
$469 million (2020)
|
gptkbp:service_area |
gptkb:United_States
|
gptkbp:services |
Meal kits
|
gptkbp:shipping_options |
Home delivery
|
gptkbp:social_media_presence |
Active on multiple platforms.
Engages with customers online. Promotes recipes and tips. |
gptkbp:subscription_model |
Various meal plans
|
gptkbp:sustainability_initiatives |
Sourcing ingredients responsibly.
Eco-friendly packaging. Reducing food waste. |
gptkbp:symbol |
APRN
|
gptkbp:target_market |
Consumers
|
gptkbp:traded_on |
gptkb:NYSE
|
gptkbp:user_reviews |
Mixed customer reviews.
|
gptkbp:website |
www.blueapron.com
|
gptkbp:bfsParent |
gptkb:Blue_Apron
|
gptkbp:bfsLayer |
4
|