Statements (104)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:Company
gptkb:product |
| gptkbp:bfsLayer |
3
|
| gptkbp:bfsParent |
gptkb:church
|
| gptkbp:acquired |
gptkb:Company
gptkb:CEO |
| gptkbp:acquisition |
gptkb:2020
Acquired by a private equity firm |
| gptkbp:advertising |
influencer partnerships
social media campaigns digital marketing |
| gptkbp:ceo |
gptkb:Linda_Findley_Kozlowski
Matt Salzberg (co-founder) |
| gptkbp:community_involvement |
food education programs
charity initiatives local food partnerships |
| gptkbp:competitors |
gptkb:Every_Plate
gptkb:Hello_Fresh gptkb:Sun_Basket gptkb:Home_Chef |
| gptkbp:conflict |
supply chain issues
increased competition declining subscriptions |
| gptkbp:cooking_method |
30-45 minutes
|
| gptkbp:cuisine |
gptkb:Chef_Talia_Baiocchi
family plans vegetarian family-friendly international cuisines dietary preferences step-by-step recipes customizable meal plans allergy considerations pre-portioned ingredients personalized menus chef-designed recipes chef-designed over 20 recipes per week |
| gptkbp:customer_base |
millennials
busy professionals |
| gptkbp:customer_support |
24/7 customer service
email support live chat support online chat phone support |
| gptkbp:employees |
approximately 1,000
~1,000 |
| gptkbp:feedback |
recipe ratings
meal reviews |
| gptkbp:first_released |
weekly
|
| gptkbp:founded |
gptkb:Josh_Hix
gptkb:Matt_Salzberg gptkb:2012 Ilia Papas |
| gptkbp:founder |
gptkb:Josh_Hix
gptkb:Matt_Salzberg Ilia Papas |
| gptkbp:future_plans |
expanding product lines
enhancing technology improving customer experience |
| gptkbp:headquarters |
gptkb:Borough
|
| https://www.w3.org/2000/01/rdf-schema#label |
Blue Apron
|
| gptkbp:industry |
food delivery
Meal Kit Delivery |
| gptkbp:ipo |
gptkb:2017
June 2017 |
| gptkbp:is_promoted_by |
referral bonuses
seasonal offers discount codes discounts for first-time customers |
| gptkbp:marketing_strategy |
content marketing
influencer partnerships digital advertising |
| gptkbp:offers |
Meal Kits
Wine Delivery |
| gptkbp:packaging |
recyclable materials
|
| gptkbp:parent_company |
gptkb:Blue_Apron_Holdings,_Inc.
|
| gptkbp:partnerships |
gptkb:Culinary_Institute_of_America
gptkb:Weight_Watchers gptkb:shopping_mall with local farms with food brands with celebrity chefs |
| gptkbp:products |
meal kits
|
| gptkbp:receives_funding_from |
$3 million
$200 million $20 million Series B |
| gptkbp:revenue |
$600 million (2020)
|
| gptkbp:service_area |
gptkb:United_States
|
| gptkbp:serving_size |
2-4 servings
|
| gptkbp:shipping_options |
free shipping on first order
|
| gptkbp:social_media_presence |
active on Facebook
active on Instagram active on Twitter |
| gptkbp:subscription_model |
monthly
monthly subscription |
| gptkbp:sustainability |
recyclable packaging
responsibly sourced ingredients |
| gptkbp:sustainability_initiatives |
responsibly sourced ingredients
|
| gptkbp:symbol |
APRN
|
| gptkbp:traded_on |
gptkb:NYSE
|
| gptkbp:type |
gptkb:Company
|
| gptkbp:user_reviews |
mixed
|
| gptkbp:website |
www.blueapron.com
|