|
gptkbp:instanceOf
|
gptkb:Advertising_Method
|
|
gptkbp:advantage
|
High Cost
High Visibility
Limited Message Length
Short Exposure Time
Wide Reach
|
|
gptkbp:alternativeTo
|
gptkb:Online_Advertising
Radio Advertising
Television Advertising
|
|
gptkbp:costFactor
|
gptkb:place
Size
Duration
|
|
gptkbp:environmentalImpact
|
Energy Consumption
Visual Pollution
|
|
gptkbp:example
|
gptkb:Sunset_Boulevard_Billboards
gptkb:Times_Square_Billboards
|
|
gptkbp:format
|
gptkb:Static
Digital
Mobile Billboards
|
|
gptkbp:governingBody
|
gptkb:International_Sign_Association
gptkb:Outdoor_Advertising_Association_of_America
|
|
gptkbp:historicalPeriod
|
First Used in 19th Century
|
|
gptkbp:industry
|
gptkb:Advertising
Marketing
|
|
gptkbp:location
|
Urban Areas
Roadsides
High-Traffic Areas
|
|
gptkbp:measures
|
gptkb:Impressions
Reach
Frequency
|
|
gptkbp:medium
|
Outdoor Advertising
|
|
gptkbp:purpose
|
Brand Awareness
Product Promotion
|
|
gptkbp:regulates
|
gptkb:local_government
Zoning Laws
|
|
gptkbp:relatedTo
|
Out-of-Home Advertising
Poster Advertising
Transit Advertising
|
|
gptkbp:targetAudience
|
Commuters
Pedestrians
|
|
gptkbp:technology
|
Augmented Reality
LED Displays
Vinyl Printing
|
|
gptkbp:trend
|
Data-Driven Targeting
Interactive Billboards
Programmatic Buying
|
|
gptkbp:uses
|
Billboards
|
|
gptkbp:bfsParent
|
gptkb:Billboard
|
|
gptkbp:bfsLayer
|
6
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Billboard Advertising
|