Bayer Consumer Health

GPTKB entity

Properties (50)
Predicate Object
gptkbp:instanceOf gptkb:Company
gptkbp:acquisition gptkb:Alka-Seltzer_Plus
gptkb:Dr._Scholl's
gptkb:Coppertone
Claritin
Merck_Consumer_Health
gptkbp:CEO Heiko_Schipper
gptkbp:financialPerformance Revenue growth
Profitability
Market share increase
Investment in innovation
gptkbp:focusesOn Over-the-counter products
gptkbp:founded 2014
gptkbp:futurePlans Sustainability initiatives
New product development
Expansion into emerging markets
Digital_transformation
gptkbp:hasEmployees Approximately 10,000
gptkbp:hasGoals Research_and_Development_facilities
gptkbp:hasPart Consumer_Health_Division
gptkbp:headquarters gptkb:Leverkusen,_Germany
https://www.w3.org/2000/01/rdf-schema#label Bayer Consumer Health
gptkbp:marketingStrategy Social media campaigns
Influencer partnerships
Traditional advertising
Digital_marketing
gptkbp:offers Nutritional supplements
Pain relief products
Dermatological products
Digestive health products
Cold and allergy medications
gptkbp:operatesIn Pharmaceutical industry
Global market
gptkbp:partnerships Research institutions
Non-profit organizations
Health organizations
gptkbp:partOf gptkb:Bayer_AG
gptkbp:products gptkb:Alka-Seltzer
Aspirin
Claritin
Bepanthen
One A Day
gptkbp:sustainabilityInitiatives Community engagement
Waste reduction
Responsible sourcing
Product safety
Carbon footprint reduction
gptkbp:targetMarket Consumers
Retailers
Healthcare_professionals