|
gptkbp:instanceOf
|
Online Advertising Format
|
|
gptkbp:blockedIn
|
Ad Blockers
|
|
gptkbp:canBe
|
gptkb:skyscraper
gptkb:Static
gptkb:Billboard
Native
Rectangle
Expandable
Button
Sidebar
Leaderboard
Interactive
Floating
Responsive
Rich Media
Programmatic
Carousel Banner
Expandable Banner
Half Page
Interstitial
Lightbox Banner
Mobile Banner
Overlay Banner
Pop-up
Retargeted
Sticky Banner
Video Banner
|
|
gptkbp:displayedAt
|
gptkb:Mobile_Apps
Websites
|
|
gptkbp:firstAppearance
|
HotWired.com
|
|
gptkbp:format
|
gptkb:DVD
gptkb:illustrator
gptkb:HTML5
Animated GIF
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Banner Ads
|
|
gptkbp:introducedIn
|
1994
|
|
gptkbp:measures
|
gptkb:Impressions
gptkb:Click-Through_Rate
Conversions
|
|
gptkbp:purpose
|
Lead Generation
Brand Awareness
Product Promotion
|
|
gptkbp:regulates
|
gptkb:IAB
|
|
gptkbp:sells
|
gptkb:CPA
gptkb:CPM
gptkb:CPC
|
|
gptkbp:size
|
160x600
300x250
468x60
728x90
|
|
gptkbp:standardizedBy
|
gptkb:IAB
|
|
gptkbp:target
|
gptkb:Geography
Context
Demographics
Behavior
|
|
gptkbp:usedIn
|
gptkb:digital_marketing
|
|
gptkbp:bfsParent
|
gptkb:Affiliate_Marketing
gptkb:Mobile_Advertising
|
|
gptkbp:bfsLayer
|
5
|