Statements (23)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
Advertising
|
| gptkbp:focusesOn |
students
teachers parents |
| gptkbp:goal |
increase sales
raise brand awareness |
| https://www.w3.org/2000/01/rdf-schema#label |
Back to School campaign
|
| gptkbp:occurredIn |
late summer
early fall |
| gptkbp:promotion |
gptkb:clothing
electronics school supplies backpacks |
| gptkbp:tactics |
advertising
social media campaigns discounts in-store events special offers |
| gptkbp:usedBy |
educational institutions
retailers brands |
| gptkbp:bfsParent |
gptkb:The_Global_Fund_to_Fight_AIDS,_Tuberculosis_and_Malaria
|
| gptkbp:bfsLayer |
6
|