Axe: The Scent of Adventure

GPTKB entity

Statements (47)
Predicate Object
gptkbp:instance_of gptkb:fragrance
gptkbp:advertising digital marketing
television ads
gptkbp:aroma woody
moderate
spicy
aromatic
fresh
gptkbp:availability global
gptkbp:available_in various sizes
gptkbp:brand gptkb:Axe
high
gptkbp:category gptkb:personal_care_products
gptkbp:collaborations collaborations with social media influencers
gptkbp:cultural_impact featured in media
popular among youth culture
gptkbp:demographics young adults
teenagers
gptkbp:distribution_channels online stores
retail stores
gptkbp:events sponsorships
giveaways
gptkbp:fragrance_notes citrus
spicy
woodsy
gptkbp:inspired_by adventure themes
gptkbp:launch_date gptkb:2015
gptkbp:packaging aerosol can
gptkbp:parent_company gptkb:Unilever
gptkbp:part_of_series gptkb:Axe_body_sprays
gptkbp:price_range affordable
gptkbp:related_products gptkb:Axe_Apollo
gptkb:Axe_Dark_Temptation
gptkbp:slogan “ Unleash the adventure”
gptkbp:social_media_presence active
gptkbp:sustainability_efforts eco-friendly packaging
cruelty-free testing
gptkbp:target_audience young men
gptkbp:type gptkb:Skin
gptkbp:user_experience long-lasting
refreshing
invigorating
gptkbp:user_reviews generally positive
gptkbp:variant limited editions
seasonal scents
gptkbp:bfsParent gptkb:Axe_Effect
gptkbp:bfsLayer 7