Axe: The Fragrance of Attraction
GPTKB entity
Statements (70)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:fragrance
|
| gptkbp:advertising |
gptkb:Axe_Effect
|
| gptkbp:associated_with |
romantic attraction
|
| gptkbp:available_in |
various scents
|
| gptkbp:brand |
gptkb:Axe
|
| gptkbp:competes_with |
other body sprays
|
| gptkbp:contains |
fragrance oils
|
| gptkbp:features |
attractive scent
|
| gptkbp:has |
various product lines
|
| gptkbp:highlights |
seasonal promotions
summer promotions back-to-school promotions spring promotions |
| gptkbp:influenced_by |
youth culture
|
| gptkbp:inspired_by |
masculine ideals
|
| gptkbp:is_associated_with |
self-expression
|
| gptkbp:is_available_in |
retail stores
travel sizes |
| gptkbp:is_designed_to |
enhance attractiveness
|
| gptkbp:is_featured_in |
pop culture
|
| gptkbp:is_known_for |
its bold branding
provocative marketing its long-lasting scent its playful advertising its youthful branding |
| gptkbp:is_often_accompanied_by |
Axe shower gels
|
| gptkbp:is_often_associated_with |
youthful energy
adventure and fun spontaneity and excitement youthful lifestyle. |
| gptkbp:is_often_discussed_in |
online reviews
men's health articles fragrance forums fragrance reviews fragrance blogs |
| gptkbp:is_often_featured_in |
advertising partnerships
celebrity endorsements youth-oriented campaigns youth culture events men's lifestyle magazines youth festivals |
| gptkbp:is_often_used_in |
social gatherings
teenagers fashion shows promotional events casual outings grooming experts dating scenarios nightlife settings |
| gptkbp:is_part_of |
Axe brand portfolio
men's grooming trends |
| gptkbp:is_promoted_through |
social media campaigns
|
| gptkbp:is_sold_at |
gptkb:various_countries
|
| gptkbp:launched |
gptkb:2002
|
| gptkbp:marketed_as |
influencer partnerships
television commercials confidence booster viral marketing strategies a confidence enhancer a daily fragrance a must-have for young men |
| gptkbp:often_includes |
gift sets
holiday gift guides |
| gptkbp:packaging |
aerosol can
|
| gptkbp:produced_by |
gptkb:Unilever
|
| gptkbp:promotes |
personal grooming
|
| gptkbp:target_audience |
young men
|
| gptkbp:type |
gptkb:Skin
|
| gptkbp:bfsParent |
gptkb:Axe_Effect
|
| gptkbp:bfsLayer |
7
|