Statements (121)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:brand
|
| gptkbp:advertising |
Featured prominent athletes.
Generated significant media attention. Utilized various platforms for engagement. |
| gptkbp:aims_to |
promote tourism
foster community spirit celebrate diversity encourage participation engage youth connect with global audience create legacy showcase Brazilian identity |
| gptkbp:art_installations |
Featured throughout the city.
|
| gptkbp:art_style |
Incorporated local art styles.
|
| gptkbp:associated_with |
gptkb:2016_Summer_Olympics
|
| gptkbp:audience |
Received mixed reviews.
|
| gptkbp:awards |
Held to create the logo.
|
| gptkbp:branding_elements |
Included logos, colors, and mascots.
|
| gptkbp:branding_evolution |
Evolved from previous Olympic branding.
|
| gptkbp:branding_guidelines |
Established for consistency across materials.
|
| gptkbp:branding_success |
Considered a successful branding effort.
|
| gptkbp:celebrates |
Organized to celebrate the branding.
|
| gptkbp:collaboration |
local artists
Worked with global partners. |
| gptkbp:color |
gptkb:blue
gptkb:green gptkb:white gptkb:yellow Developed to reflect Brazilian culture. |
| gptkbp:colors |
green, yellow, blue, and orange
|
| gptkbp:community_engagement |
Involved local communities in branding.
|
| gptkbp:community_feedback |
Incorporated feedback from local communities.
|
| gptkbp:community_involvement |
Encouraged local participation.
|
| gptkbp:community_programs |
Supported local initiatives.
|
| gptkbp:cultural_events |
Included various cultural showcases.
|
| gptkbp:cultural_exchange |
Promoted cultural exchange through sports.
|
| gptkbp:cultural_impact |
Influenced perceptions of Brazil.
|
| gptkbp:cultural_representation |
Represented diverse Brazilian cultures.
|
| gptkbp:cultural_significance |
Showcased Brazilian heritage.
|
| gptkbp:design |
Designed by the Brazilian agency Tatil.
|
| gptkbp:design_philosophy |
Focused on inclusivity and diversity.
|
| gptkbp:designed_by |
Tatil Design
|
| gptkbp:designed_for |
gptkb:2016_Summer_Olympics
|
| gptkbp:event_duration |
August 5 to August 21, 2016.
Included countdown campaigns. |
| gptkbp:event_highlights |
Included memorable moments and performances.
|
| gptkbp:events |
gptkb:sports_events
gptkb:opening_ceremony gptkb:2016_Summer_Olympics cultural festivals Promoted through various channels. Focused on creating a cohesive identity. Left a lasting impression on future events. Set a precedent for future Olympic branding. Used in advertisements and merchandise. |
| gptkbp:events_held |
Involved extensive planning and coordination.
|
| gptkbp:famous_event |
Held alongside the Olympics.
|
| gptkbp:features |
gptkb:Olympic_rings
nature vibrant colors urban life dynamic shapes |
| gptkbp:features_artist |
gptkb:street_art
installations |
| gptkbp:features_character |
gptkb:Sugarloaf_Mountain
gptkb:Christ_the_Redeemer |
| gptkbp:features_typography |
custom font
|
| gptkbp:feedback |
Collected from participants and spectators.
|
| gptkbp:has_merchandise |
gptkb:apparel
gptkb:accessories souvenirs |
| https://www.w3.org/2000/01/rdf-schema#label |
2016 Rio Olympics branding
|
| gptkbp:impact |
Significantly impacted local tourism.
|
| gptkbp:includes |
gptkb:logo
|
| gptkbp:includes_mascots |
gptkb:Tom
gptkb:Vinicius |
| gptkbp:includes_slogan |
A New World
|
| gptkbp:includes_social_media |
gptkb:campaign
hashtags |
| gptkbp:influence |
Engaged social media influencers.
|
| gptkbp:influenced_by |
gptkb:traditional_dance
Brazilian music local art |
| gptkbp:inspiration |
Inspired by the natural beauty of Brazil.
|
| gptkbp:is_promoted_by |
gptkb:Rio_2016_Organizing_Committee
|
| gptkbp:launch_date |
gptkb:2015
|
| gptkbp:launched_in |
gptkb:2015
|
| gptkbp:legacy |
Influenced future Olympic branding.
|
| gptkbp:location |
gptkb:Rio_de_Janeiro
|
| gptkbp:marketing_strategy |
Developed to enhance visibility.
|
| gptkbp:mascot |
gptkb:Vinicius
|
| gptkbp:media |
gptkb:television
digital platforms print media |
| gptkbp:media_coverage |
Extensively covered by international media.
|
| gptkbp:merchandising |
Produced a range of branded products.
|
| gptkbp:motto |
The logo features a stylized representation of the Sugarloaf Mountain.
|
| gptkbp:notable_leader |
Selected to promote the event.
|
| gptkbp:partnership |
Collaboration with various sponsors.
|
| gptkbp:partnerships |
Formed with local businesses.
|
| gptkbp:post_event_analysis |
Conducted to assess branding effectiveness.
Reported high attendance and viewership. |
| gptkbp:promotes |
sustainability
|
| gptkbp:reach |
Achieved a wide international audience.
|
| gptkbp:received_feedback |
positive reception
criticism for commercialization |
| gptkbp:released |
Issued to announce branding initiatives.
|
| gptkbp:represents |
Brazilian culture
|
| gptkbp:sales |
Employed digital strategies for outreach.
Utilized TV, print, and online media. |
| gptkbp:significant_event |
Marked the first Olympics held in South America.
|
| gptkbp:slogan |
Live Your Passion
|
| gptkbp:sponsorship |
Featured endorsements from famous athletes.
Secured major sponsorships. |
| gptkbp:sustainability |
Emphasized eco-friendly practices.
|
| gptkbp:target_audience |
athletes and spectators
|
| gptkbp:theme |
A New World
|
| gptkbp:uses_technology |
gptkb:virtual_reality
augmented reality |
| gptkbp:volunteer_opportunities |
Engaged local communities.
|
| gptkbp:website |
Official website featured branding elements.
|