Statements (19)
Predicate | Object |
---|---|
gptkbp:instanceOf |
gptkb:logic
|
gptkbp:appliesTo |
gptkb:communication
persuasion |
gptkbp:describes |
attitude change
|
gptkbp:developedBy |
gptkb:Muzafer_Sherif
Carolyn Sherif Carl Hovland |
gptkbp:field |
psychology
|
gptkbp:hasConcept |
latitude of acceptance
latitude of noncommitment latitude of rejection |
https://www.w3.org/2000/01/rdf-schema#label |
social judgment theory
|
gptkbp:proposedBy |
people evaluate messages based on existing attitudes
|
gptkbp:publishedIn |
1950s
|
gptkbp:relatedTo |
contrast effect
assimilation effect ego-involvement |
gptkbp:bfsParent |
gptkb:Muzafer_Sherif
|
gptkbp:bfsLayer |
8
|