Statements (23)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
demand-side platform
|
| gptkbp:developedBy |
gptkb:Yahoo
|
| gptkbp:enables |
real-time bidding
|
| gptkbp:formerName |
Oath Ad Platforms
Verizon Media DSP |
| gptkbp:headquartersLocation |
gptkb:Sunnyvale,_California
|
| https://www.w3.org/2000/01/rdf-schema#label |
Yahoo DSP
|
| gptkbp:integratesWith |
Yahoo Ad Tech stack
|
| gptkbp:offers |
programmatic advertising
|
| gptkbp:parentCompany |
gptkb:Yahoo_Inc.
|
| gptkbp:provides |
audience targeting
brand safety controls cross-device targeting campaign analytics |
| gptkbp:supports |
display advertising
video advertising native advertising CTV advertising |
| gptkbp:targetAudience |
advertisers
|
| gptkbp:website |
https://www.yahooinc.com/advertising/demand-side-platform/
|
| gptkbp:bfsParent |
gptkb:Yahoo_Gemini
gptkb:Audience_Match |
| gptkbp:bfsLayer |
7
|