Statements (55)
| Predicate | Object |
|---|---|
| gptkbp:instance_of |
gptkb:battle
|
| gptkbp:bfsLayer |
5
|
| gptkbp:bfsParent |
gptkb:Yahoo_Advertising
|
| gptkbp:advertising |
Mobile apps
Websites Impressions Online advertising Display ads Video ads Cost per acquisition Native ads Return on investment Social media platforms Lead generation Engagement rate Increased engagement Sales conversion Third-party networks Yahoo Ad Network |
| gptkbp:analysis |
Yahoo Analytics
|
| gptkbp:audience |
Higher conversion rates
Improved targeting accuracy |
| gptkbp:benefits |
Relevant ads
|
| gptkbp:campaigns |
Ad retargeting
Ad targeting |
| gptkbp:collection |
User behavior tracking
|
| gptkbp:data_privacy |
User consent
|
| gptkbp:demographics |
gptkb:location
gptkb:television_series Gender Interests |
| gptkbp:economic_impact |
Increased ad revenue
|
| gptkbp:feedback |
Performance metrics
User surveys |
| https://www.w3.org/2000/01/rdf-schema#label |
Yahoo Behavioral Ads
|
| gptkbp:industry |
gptkb:shopping_mall
Digital marketing |
| gptkbp:marketing_strategy |
Contextual targeting
Retargeting campaigns Behavioral targeting |
| gptkbp:partnership |
Publishers
Advertisers |
| gptkbp:performance |
Click-through rate
|
| gptkbp:primary_user |
Ad preferences
Opt-out options |
| gptkbp:production_company |
gptkb:Yahoo
|
| gptkbp:provides_information_on |
User interactions
|
| gptkbp:purpose |
Personalized advertising
|
| gptkbp:regulatory_compliance |
gptkb:CCPA
gptkb:GDPR |
| gptkbp:student_enrollment |
Data anonymization
User data retention |
| gptkbp:target_audience |
Users
|
| gptkbp:technology |
Cookies
|
| gptkbp:user_experience |
Enhanced relevance
|