Properties (49)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
brand
|
| gptkbp:acquisition |
gptkb:Edgewell_Personal_Care_Company
|
| gptkbp:advertising |
digital media
television print media |
| gptkbp:customerBase |
millennials
Gen Z baby boomers |
| gptkbp:distribution |
online stores
retail stores |
| gptkbp:founded |
1772
|
| gptkbp:founder |
gptkb:Henry_N._Wilkinson
|
| gptkbp:headquarters |
gptkb:Sheffield,_England
|
| gptkbp:history |
known for quality and innovation
established in 1772 expanded to shaving products in the 20th century has a long heritage in grooming products originally a sword maker |
| https://www.w3.org/2000/01/rdf-schema#label |
Wilkinson Sword
|
| gptkbp:industry |
razors and blades
|
| gptkbp:innovation |
disposable razors
safety razors cartridge razors |
| gptkbp:market |
global
|
| gptkbp:motto |
The_Ultimate_Shave
|
| gptkbp:notableEvent |
gptkb:Classic_razor
Hydro razor Quattro razor |
| gptkbp:parentCompany |
gptkb:Edgewell_Personal_Care
|
| gptkbp:partnerships |
beauty influencers
retail chains shaving clubs |
| gptkbp:productLine |
men's grooming
replacement blades shaving creams sensitive skin products aftershave balms pre-shave oils razor handles travel razors women's grooming |
| gptkbp:products |
blades
razors shaving accessories |
| gptkbp:sustainability |
recyclable packaging
eco-friendly products |
| gptkbp:targetMarket |
men
women |
| gptkbp:website |
www.wilkinsonsword.com
|