|
gptkbp:instance_of
|
gptkb:brand
|
|
gptkbp:acquired_by
|
gptkb:Les_Wexner
gptkb:L_Brands
L Brands (1982)
|
|
gptkbp:acquisition
|
Acquired by L Brands
Acquired by L Brands in 1982
by L Brands in 1982
acquired by L Brands in 1982
1995 by L Brands
|
|
gptkbp:acquisition_year
|
gptkb:2007
|
|
gptkbp:advertising
|
gptkb:Angel
gptkb:The_Victoria's_Secret_Fashion_Show
gptkb:Wieden+_Kennedy
social media campaigns
celebrity endorsements
fashion shows
print ads
television commercials
Super Bowl commercials
The Perfect Body
What Is Sexy?
Love Cloud
|
|
gptkbp:brand
|
gptkb:2021
2020s
feminine
luxurious
new product lines
sexy
focus on inclusivity
increased inclusivity
removal of Angels
removal of the fashion show
2021 relaunch
new marketing strategy
|
|
gptkbp:brand_ambassadors
|
gptkb:Stella_Maxwell
gptkb:Karolína_Kurková
gptkb:Heidi_Klum
gptkb:Martha_Hunt
gptkb:Candice_Swanepoel
gptkb:Doutzen_Kroes
gptkb:Alessandra_Ambrosio
gptkb:Kendall_Jenner
gptkb:Chanel_Iman
gptkb:Tyra_Banks
gptkb:Gigi_Hadid
gptkb:Miranda_Kerr
gptkb:Bella_Hadid
gptkb:Taylor_Hill
gptkb:Adriana_Lima
gptkb:Lais_Ribeiro
gptkb:Josephine_Skriver
gptkb:Sara_Sampaio
gptkb:Romee_Strijd
gptkb:Elsa_Hosk
gptkb:Behati_Prinsloo
gptkb:Jasmine_Tookes
gptkb:Lily_Aldridge
gptkb:Lindsay_Ellingson
|
|
gptkbp:campaigns
|
gptkb:Angel
gptkb:Love_Cloud_Campaign
gptkb:The_Perfect_Body_Campaign
gptkb:award
gptkb:The_Victoria's_Secret_Fashion_Show
gptkb:Victoria's_Secret_Fashion_Show
The Perfect Body
Angels Campaign
What Is Sexy?
|
|
gptkbp:ceo
|
gptkb:Martin_Waters
John Mehas (2020)
|
|
gptkbp:charity
|
gptkb:Victoria's_Secret_PINK_Foundation
support for women's health initiatives
support for LGBTQ+ rights
support for education initiatives
support for breast cancer research
Victoria's Secret PINK's charitable initiatives
involvement in breast cancer awareness campaigns
partnership with the American Cancer Society
support for education programs for girls
|
|
gptkbp:collaborated_with
|
gptkb:Kiernan_Shipka
gptkb:Maisie_Williams
gptkb:Alicia_Vikander
gptkb:Balmain
gptkb:Kaitlyn_Dever
gptkb:Ashley_Benson
gptkb:Martha_Hunt
gptkb:Hilary_Duff
gptkb:Margot_Robbie
gptkb:Sofia_Richie
gptkb:Sophie_Turner
gptkb:Bella_Thorne
gptkb:Cameron_Diaz
gptkb:Charlize_Theron
gptkb:Kate_Hudson
gptkb:Eva_Mendes
gptkb:Sarah_Jessica_Parker
gptkb:Milly_Alcock
gptkb:Anne_Jacqueline_Hathaway
gptkb:Anya_Taylor-Joy
gptkb:Bebe_Rexha
gptkb:Camila_Carraro_Mendes
gptkb:Charli_XCX
gptkb:Demi_Lovato
gptkb:Gal_Gadot
gptkb:H._E._Megan_Thee_Stallion
gptkb:Jessica_Claire_Biel
gptkb:Kacey_Lee_Musgraves
gptkb:Katherine_Mc_Namara
gptkb:Kerry_H._Washington
gptkb:Mila_Kunis
gptkb:Miley_Ray_Cyrus
gptkb:Nicki_Minaj
gptkb:SZA
gptkb:Scarlett_Johansson
gptkb:Selena_Marie_Gomez
gptkb:The_Weeknd
gptkb:Candice_Swanepoel
gptkb:Ariana_Grande
gptkb:Chloë_Grace_Moretz
gptkb:Drew_Barrymore
gptkb:Dua_Lipa
gptkb:Halle_Berry
gptkb:Jennifer_Aniston
gptkb:Jessica_Chastain
gptkb:Katy_Perry
gptkb:Lana_Del_Rey
gptkb:Mandy_Moore
gptkb:Meryl_Streep
gptkb:Natalie_Portman
gptkb:Olivia_Rodrigo
gptkb:Rihanna
gptkb:Sabrina_Carpenter
gptkb:Shawn_Mendes
gptkb:Taylor_Swift
gptkb:Tinashe
gptkb:Vanessa_Anne_Hudgens
gptkb:Alessandra_Ambrosio
gptkb:Dakota_Johnson
gptkb:Emma_Watson
gptkb:Halsey
gptkb:Jessica_Alba
gptkb:Kate_Winslet
gptkb:Kendall_Jenner
gptkb:Madelaine_Petsch
gptkb:Madison_Bailey
gptkb:Nicole_Kidman
gptkb:Zoe_Saldana
gptkb:Lucy_Hale
gptkb:Lili_Reinhart
gptkb:Mary_Katrantzou
gptkb:Victoria_Justice
gptkb:Joan_Smalls
gptkb:Billie_Eilish
gptkb:Emma_Roberts
gptkb:Emma_Stone
gptkb:Florence_Pugh
gptkb:Jennifer_Lawrence
gptkb:Kristen_Bell
gptkb:Kylie_Jenner
gptkb:Rita_Ora
gptkb:Gigi_Hadid
gptkb:Daisy_Edgar-Jones
gptkb:Hailey_Baldwin
gptkb:Katherine_Langford
gptkb:Kristen_Stewart
gptkb:Nina_Dobrev
gptkb:Reese_Witherspoon
gptkb:Bella_Hadid
gptkb:Lea_Michele
gptkb:Madison_Iseman
gptkb:Emma_Mackey
gptkb:Gwyneth_Paltrow
gptkb:Isabela_Merced
gptkb:Adriana_Lima
gptkb:Lais_Ribeiro
gptkb:Elsa_Hosk
gptkb:Phoebe_Dynevor
gptkb:Margaret_Qualley
gptkb:Behati_Prinsloo
gptkb:Jasmine_Tookes
gptkb:Lily_Aldridge
gptkb:Victoria_Pedretti
gptkb:Lily_Jane_Collins
gptkb:Lindsay_Dee_Lohan
gptkb:Megan_Denise_Fox
|
|
gptkbp:competitors
|
gptkb:H&_M
gptkb:Aerie
gptkb:Third_Love
gptkb:Calvin_Klein
gptkb:Savage_X_Fenty
|
|
gptkbp:controversy
|
Cultural Relevance
body image issues
Body Image Issues
declining sales
lack of diversity
decline in sales
Decline in Sales
Diversity Criticism
|
|
gptkbp:cultural_impact
|
gptkb:cultural_icon
celebrity endorsements
featured in films and media
inspired other brands
influenced beauty standards
fashion industry trends
created a global brand image
inspired other lingerie brands
popularized lingerie as fashion
influenced lingerie market
|
|
gptkbp:customer_base
|
millennials
Gen Z
|
|
gptkbp:decline
|
sales in recent years
|
|
gptkbp:decline_in_sales
|
2016 onwards
|
|
gptkbp:expansion
|
gptkb:E-commerce
International Markets
Physical Stores
New Product Lines
|
|
gptkbp:famous_event
|
gptkb:Victoria's_Secret_Fashion_Show_2016
gptkb:Victoria's_Secret_Fashion_Show_2017
gptkb:Victoria's_Secret_Fashion_Show_2018
gptkb:Victoria's_Secret_Fashion_Show_2014
gptkb:Victoria's_Secret_Fashion_Show_2015
|
|
gptkbp:famous_for
|
gptkb:catalogs
gptkb:Angel
gptkb:Victoria's_Secret_Fashion_Show
Fashion Shows
fashion shows
Supermodels
|
|
gptkbp:fashion_shows
|
gptkb:1995
gptkb:2018
gptkb:2019
gptkb:London
gptkb:Los_Angeles
gptkb:New_York_City
gptkb:Paris
gptkb:Shanghai
gptkb:Victoria's_Secret_Fashion_Show
2018 (last show)
featured musical performances
canceled in 2019
first held in 1995
models known as Angels
2020 (canceled)
|
|
gptkbp:founded
|
gptkb:1977
|
|
gptkbp:founded_by
|
gptkb:Roy_Raymond
|
|
gptkbp:founded_in
|
gptkb:1977
|
|
gptkbp:founder
|
gptkb:Roy_Raymond
|
|
gptkbp:has_social_media_presence
|
victoriassecret.com
|
|
gptkbp:has_store_in
|
gptkb:Australia
gptkb:Brazil
gptkb:Canada
gptkb:China
gptkb:France
gptkb:Germany
gptkb:India
gptkb:Italy
gptkb:Japan
gptkb:Malaysia
gptkb:Mexico
gptkb:Netherlands
gptkb:Philippines
gptkb:Russia
gptkb:Saudi_Arabia
gptkb:Singapore
gptkb:South_Korea
gptkb:Spain
gptkb:Sweden
gptkb:Thailand
gptkb:UAE
gptkb:United_Kingdom
gptkb:United_States
gptkb:Vietnam
Over 1,000 stores
|
|
gptkbp:headquarters
|
gptkb:Columbus,_Ohio
gptkb:Columbus,_Ohio,_USA
|
|
https://www.w3.org/2000/01/rdf-schema#label
|
Victoria's Secret
|
|
gptkbp:industry
|
gptkb:Retail
gptkb:Fashion
retail
|
|
gptkbp:launched
|
gptkb:Victoria's_Secret_Fashion_Show
|
|
gptkbp:loyalty_program
|
gptkb:Victoria's_Secret_Credit_Card
Angel Card
|
|
gptkbp:marketing_strategy
|
gptkb:catalogs
social media campaigns
celebrity endorsements
fashion shows
television commercials
|
|
gptkbp:new_direction
|
focus on inclusivity
focus on e-commerce
focus on body positivity
|
|
gptkbp:notable_event
|
gptkb:Victoria's_Secret_Fashion_Show
charity events
influencer partnerships
social media campaigns
collaboration with designers
product launches
celebrity endorsements
exclusive product launches
in-store promotions
in-store events
holiday parties
special promotions during holidays
collaborations with artists
collaboration with influencers
pop-up events
fashion collaborations
fashion campaigns
sponsorship of events
store openings
customer appreciation events
fashion week appearances
partnership with celebrities
celebrity appearances at events
charity fashion shows
behind-the-scenes events
collaboration with fashion designers
special edition products
VIP shopping events
Fashion Show 2018 cancellation
Victoria's Secret Angels announcement
annual holiday campaign
brand anniversary celebrations
celebration of brand anniversaries
celebration of brand heritage
celebration of brand milestones
celebration of customer loyalty events
celebration of fashion milestones
celebration of new store openings
celebration of successful campaigns
celebrity gifting events
collaboration with beauty brands
collaboration with fashion magazines
collaboration with lifestyle brands
collaboration with models
collaboration with wellness brands
fashion awards participation
fashion influencer events
fashion show after-parties
fashion show live streams
fashion show rehearsals
fashion show ticket sales
fashion shows in different countries
launch of PINK line
launch of beauty products
launch of limited edition items
launch of new advertising campaigns
launch of new collections
launch of new fragrance lines
launch of new lingerie collections
1995 Fashion Show
2007 Fashion Show
2018 Fashion Show
|
|
gptkbp:notable_models
|
gptkb:Stella_Maxwell
gptkb:Heidi_Klum
gptkb:Liu_Wen
gptkb:Ashley_Benson
gptkb:Martha_Hunt
gptkb:Duckie_Thot
gptkb:Sofia_Richie
gptkb:Barbara_Palvin
gptkb:Karlie_Kloss
gptkb:Megan_Williams
gptkb:Beyonce
gptkb:Demi_Lovato
gptkb:Miley_Ray_Cyrus
gptkb:Nicki_Minaj
gptkb:Selena_Marie_Gomez
gptkb:Zendaya
gptkb:Candice_Swanepoel
gptkb:Ariana_Grande
gptkb:Katy_Perry
gptkb:Rihanna
gptkb:Taylor_Swift
gptkb:Doutzen_Kroes
gptkb:Alessandra_Ambrosio
gptkb:Kendall_Jenner
gptkb:Lady_Gaga
gptkb:Leomie_Anderson
gptkb:Rosie_Huntington-Whiteley
gptkb:Billie_Eilish
gptkb:Chanel_Iman
gptkb:Kylie_Jenner
gptkb:Tyra_Banks
gptkb:Gigi_Hadid
gptkb:Miranda_Kerr
gptkb:Gisele_Bündchen
gptkb:Ashley_Graham
gptkb:Kelsey_Merritt
gptkb:Bella_Hadid
gptkb:Taylor_Hill
gptkb:Jourdan_Dunn
gptkb:Adriana_Lima
gptkb:Victoria_Lee
gptkb:Lais_Ribeiro
gptkb:Cindy_Bruna
gptkb:Josephine_Skriver
gptkb:Sara_Sampaio
gptkb:Romee_Strijd
gptkb:Elsa_Hosk
gptkb:Winnie_Harlow
gptkb:Sui_He
gptkb:Toni_Garrn
gptkb:Behati_Prinsloo
gptkb:Jasmine_Tookes
gptkb:Lily_Aldridge
gptkb:Lindsay_Ellingson
gptkb:Emily_Ratajkowski
gptkb:Megan_Denise_Fox
|
|
gptkbp:notable_products
|
gptkb:cosmetics
gptkb:apparel
gptkb:Body_by_Victoria_collection
gptkb:Bombshell_fragrance
gptkb:Dream_Angels_collection
gptkb:Victoria's_Secret_Sport_line
Fashion Shows
PINK line
|
|
gptkbp:number_of_employees
|
approximately 30,000
|
|
gptkbp:number_of_stores
|
over 1,000
1,000+ (2020)
approximately 1,000 (2020)
over 1,000 stores (2020)
|
|
gptkbp:offers
|
gptkb:sleepwear
gptkb:sports_equipment
Beauty products
Women's lingerie
|
|
gptkbp:operates_in
|
gptkb:Australia
gptkb:Brazil
gptkb:Canada
gptkb:China
gptkb:United_Kingdom
gptkb:United_States
|
|
gptkbp:parent_company
|
gptkb:L_Brands
|
|
gptkbp:partnership
|
gptkb:Heidi_Klum
gptkb:Victoria's_Secret_Angels
gptkb:Victoria's_Secret_Beauty
gptkb:Kendall_Jenner
gptkb:Gigi_Hadid
gptkb:Taylor_Hill
gptkb:Adriana_Lima
gptkb:Victoria's_Secret_PINK
gptkb:Victoria's_Secret_Sport
|
|
gptkbp:partnerships
|
gptkb:Victoria's_Secret_Beauty
gptkb:Kendall_Jenner
gptkb:Gigi_Hadid
gptkb:Bella_Hadid
gptkb:Taylor_Hill
gptkb:Adriana_Lima
gptkb:Victoria's_Secret_PINK
gptkb:Victoria's_Secret_Sport
celebrity endorsements
Super Bowl commercials
collaborations with designers
with celebrities
with influencers
|
|
gptkbp:product_type
|
gptkb:sleepwear
gptkb:activewear
gptkb:fragrance
lingerie
|
|
gptkbp:products
|
gptkb:sleepwear
gptkb:sports_equipment
gptkb:cosmetics
gptkb:activewear
gptkb:fragrance
gptkb:apparel
Beauty products
fragrances
lingerie
|
|
gptkbp:region
|
gptkb:Europe
gptkb:Asia
gptkb:North_America
|
|
gptkbp:revenue
|
$7.5 billion (2020)
$7.5 billion (2019)
$7.4 billion (2020)
$7.4 billion (2019)
$7.3 billion (2019)
|
|
gptkbp:revenue_decline
|
2016-2020
|
|
gptkbp:slogan
|
The Sexiest Place on Earth
|
|
gptkbp:social_media_presence
|
gptkb:Twitter
gptkb:Instagram
gptkb:Tik_Tok
gptkb:You_Tube
gptkb:Facebook
|
|
gptkbp:sustainability_initiatives
|
community outreach programs
eco-friendly packaging
recycling programs
sustainable sourcing
charitable contributions
|
|
gptkbp:target_market
|
gptkb:women
|
|
gptkbp:type
|
gptkb:Retail
gptkb:apparel
|
|
gptkbp:website
|
www.victoriassecret.com
victoriassecret.com
|
|
gptkbp:year_established
|
gptkb:1977
|
|
gptkbp:bfsParent
|
gptkb:Cara_Delevingne
gptkb:Karlie_Kloss
gptkb:Queen_Victoria
gptkb:Kendall_Jenner
gptkb:La_Perla
gptkb:Gigi_Hadid
gptkb:The_Victoria's_Secret_Fashion_Show
gptkb:Savage_X_Fenty
gptkb:Victoria's_Secret_Fashion_Show_2014
gptkb:Victoria's_Secret_Fashion_Show_2012
gptkb:The_Victoria's_Secret_Fashion_Show_2015
gptkb:The_2007_Fashion_Rocks
gptkb:Lily_Aldridge
gptkb:The_Victoria's_Secret_Fashion_Show_2012
gptkb:The_Victoria's_Secret_Fashion_Show_2013
gptkb:Victoria's_Secret_Fashion_Show
gptkb:Victoria's_Secret_Fashion_Show_2010
gptkb:The_Victoria's_Secret_Fashion_Show_2010
|
|
gptkbp:bfsLayer
|
4
|