Statements (14)
| Predicate | Object |
|---|---|
| gptkbp:instanceOf |
television industry term
|
| gptkbp:annualEvent |
yes
|
| gptkbp:describes |
advance media buying period
|
| https://www.w3.org/2000/01/rdf-schema#label |
Upfront
|
| gptkbp:involves |
television networks
advertisers media buyers |
| gptkbp:occurredIn |
gptkb:United_States
|
| gptkbp:period |
May
|
| gptkbp:purpose |
to sell commercial airtime in advance
|
| gptkbp:refersTo |
upfront presentation
|
| gptkbp:usedIn |
television advertising
|
| gptkbp:bfsParent |
gptkb:En_Primeur
|
| gptkbp:bfsLayer |
5
|