Statements (17)
Predicate | Object |
---|---|
gptkbp:instanceOf |
pricing strategy
|
gptkbp:alsoKnownAs |
single pricing policy
|
gptkbp:appliesTo |
all regions
all customers all channels |
gptkbp:benefit |
simplifies pricing management
|
gptkbp:challenge |
can reduce competitiveness in some markets
may ignore local market conditions |
gptkbp:contrastsWith |
differential pricing
|
https://www.w3.org/2000/01/rdf-schema#label |
Universal Pricing Policy
|
gptkbp:objective |
brand image maintenance
price consistency |
gptkbp:relatedTo |
standardization
global pricing |
gptkbp:usedBy |
some multinational companies
|
gptkbp:bfsParent |
gptkb:UPP
|
gptkbp:bfsLayer |
8
|