Statements (96)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:Company
|
gptkbp:acquisition |
acquired by Pepsi Co in 1998
|
gptkbp:acquisition_year |
gptkb:1998
|
gptkbp:advertising |
gptkb:BBDO
gptkb:Tropicana's_'_Pure'_campaign Tropicana's ' Juice is Juice' campaign Tropicana's ' Taste the Tropics' campaign engages in community events. features seasonal promotions. uses celebrity endorsements. uses social media for marketing. Tropicana's advertising campaigns often feature fresh fruit. |
gptkbp:brand_recognition |
high
has a strong presence in the beverage market. recognized as a leading juice brand. |
gptkbp:community_involvement |
supports local charities.
engages in environmental initiatives. sponsors local events. participates in food drives. |
gptkbp:competitors |
gptkb:Simply_Orange
gptkb:Minute_Maid gptkb:Florida's_Natural competes with Florida's Natural. competes with Minute Maid. competes with Simply Orange. |
gptkbp:customer_base |
gptkb:children
families seniors young adults health-conscious consumers |
gptkbp:distribution |
retail stores
available in convenience stores available in grocery stores available in restaurants |
gptkbp:employees |
approximately 1,500
|
gptkbp:expansion |
gptkb:Australia
gptkb:Canada gptkb:Japan gptkb:Mexico gptkb:United_Kingdom |
gptkbp:founded |
1947
|
gptkbp:founder |
gptkb:Anthony_T._Rossi
|
gptkbp:global_presence |
available in multiple countries.
exports products internationally. |
gptkbp:headquarters |
gptkb:Bradenton,_Florida
|
gptkbp:history |
continues to innovate in the beverage sector.
expanded product offerings over the years. has a rich history in the juice industry. has faced challenges in the market. has undergone rebranding efforts. |
https://www.w3.org/2000/01/rdf-schema#label |
Tropicana Products
|
gptkbp:industry |
food and beverage
|
gptkbp:innovation |
new flavors
reduced sugar options cold-pressed juices developed new packaging designs. introduced new flavors. launched ready-to-drink products. |
gptkbp:market |
gptkb:Europe
gptkb:North_America |
gptkbp:packaging |
gptkb:Tetra_Pak
|
gptkbp:parent_company |
gptkb:Pepsi_Co
|
gptkbp:partnership |
gptkb:football
gptkb:NHL collaborates with schools for nutrition education. partners with health organizations. |
gptkbp:product_line |
gptkb:Tropicana_Organic
gptkb:Tropicana_Essentials gptkb:Tropicana_Pure_Premium gptkb:Tropicana_Kids gptkb:Tropicana_Twister |
gptkbp:product_quality |
known for high-quality juice.
no artificial flavors. no preservatives. uses fresh fruit. |
gptkbp:products |
gptkb:Lemonade
fruit drinks |
gptkbp:revenue |
$1.5 billion (2019)
$4 billion (2019) |
gptkbp:slogan |
Nothing but 100% pure orange juice.
|
gptkbp:social_media_presence |
gptkb:Twitter
gptkb:Instagram gptkb:You_Tube gptkb:Facebook |
gptkbp:sustainability_initiatives |
recycling programs
water conservation efforts sustainable sourcing supporting local farmers. committed to sustainable sourcing of oranges. reducing water usage in production. uses recyclable packaging. |
gptkbp:type |
gptkb:subsidiary
|
gptkbp:website |
www.tropicana.com
|
gptkbp:bfsParent |
gptkb:Pepsi_Co
gptkb:Pepsi |
gptkbp:bfsLayer |
4
|