Tropicana Products

GPTKB entity

Statements (96)
Predicate Object
gptkbp:instance_of gptkb:Company
gptkbp:acquisition acquired by Pepsi Co in 1998
gptkbp:acquisition_year gptkb:1998
gptkbp:advertising gptkb:BBDO
gptkb:Tropicana's_'_Pure'_campaign
Tropicana's ' Juice is Juice' campaign
Tropicana's ' Taste the Tropics' campaign
engages in community events.
features seasonal promotions.
uses celebrity endorsements.
uses social media for marketing.
Tropicana's advertising campaigns often feature fresh fruit.
gptkbp:brand_recognition high
has a strong presence in the beverage market.
recognized as a leading juice brand.
gptkbp:community_involvement supports local charities.
engages in environmental initiatives.
sponsors local events.
participates in food drives.
gptkbp:competitors gptkb:Simply_Orange
gptkb:Minute_Maid
gptkb:Florida's_Natural
competes with Florida's Natural.
competes with Minute Maid.
competes with Simply Orange.
gptkbp:customer_base gptkb:children
families
seniors
young adults
health-conscious consumers
gptkbp:distribution retail stores
available in convenience stores
available in grocery stores
available in restaurants
gptkbp:employees approximately 1,500
gptkbp:expansion gptkb:Australia
gptkb:Canada
gptkb:Japan
gptkb:Mexico
gptkb:United_Kingdom
gptkbp:founded 1947
gptkbp:founder gptkb:Anthony_T._Rossi
gptkbp:global_presence available in multiple countries.
exports products internationally.
gptkbp:headquarters gptkb:Bradenton,_Florida
gptkbp:history continues to innovate in the beverage sector.
expanded product offerings over the years.
has a rich history in the juice industry.
has faced challenges in the market.
has undergone rebranding efforts.
https://www.w3.org/2000/01/rdf-schema#label Tropicana Products
gptkbp:industry food and beverage
gptkbp:innovation new flavors
reduced sugar options
cold-pressed juices
developed new packaging designs.
introduced new flavors.
launched ready-to-drink products.
gptkbp:market gptkb:Europe
gptkb:North_America
gptkbp:packaging gptkb:Tetra_Pak
gptkbp:parent_company gptkb:Pepsi_Co
gptkbp:partnership gptkb:football
gptkb:NHL
collaborates with schools for nutrition education.
partners with health organizations.
gptkbp:product_line gptkb:Tropicana_Organic
gptkb:Tropicana_Essentials
gptkb:Tropicana_Pure_Premium
gptkb:Tropicana_Kids
gptkb:Tropicana_Twister
gptkbp:product_quality known for high-quality juice.
no artificial flavors.
no preservatives.
uses fresh fruit.
gptkbp:products gptkb:Lemonade
fruit drinks
gptkbp:revenue $1.5 billion (2019)
$4 billion (2019)
gptkbp:slogan Nothing but 100% pure orange juice.
gptkbp:social_media_presence gptkb:Twitter
gptkb:Instagram
gptkb:You_Tube
gptkb:Facebook
gptkbp:sustainability_initiatives recycling programs
water conservation efforts
sustainable sourcing
supporting local farmers.
committed to sustainable sourcing of oranges.
reducing water usage in production.
uses recyclable packaging.
gptkbp:type gptkb:subsidiary
gptkbp:website www.tropicana.com
gptkbp:bfsParent gptkb:Pepsi_Co
gptkb:Pepsi
gptkbp:bfsLayer 4