Statements (312)
Predicate | Object |
---|---|
gptkbp:instance_of |
gptkb:brand
|
gptkbp:acquired_by |
gptkb:Pepsi_Co
|
gptkbp:acquisition |
gptkb:1998
|
gptkbp:advertising |
gptkb:Leo_Burnett
gptkb:BBDO gptkb:Tropicana_Pure_Premium gptkb:DDB_Worldwide gptkb:television gptkb:print digital increased sales social media campaigns digital marketing increased brand awareness print ads television commercials collaborated with influencers consumer loyalty adapted to changing consumer preferences utilized celebrity endorsements Tropicana's ‘ Pure’ campaign Tropicana's ' Juice is the New Black' campaign Tropicana's ' Squeeze' campaign Tropicana's ' The Good Life' campaign conducted market research for campaigns created memorable jingles developed interactive campaigns emphasized health benefits of juice employed emotional storytelling engaged in social media marketing expanded into international markets. featured in major sporting events focused on family-oriented messaging highlighted natural ingredients launched seasonal campaigns leveraged nostalgia in marketing notable for innovative marketing strategies promoted sustainability efforts utilized humor in advertisements |
gptkbp:brand |
2009 packaging redesign
|
gptkbp:brand_ambassadors |
chefs
nutritionists |
gptkbp:campaigns |
gptkb:Pure_Premium
gptkb:Sip_Your_Sunshine gptkb:Juice_is_Juice |
gptkbp:community_involvement |
gptkb:educational_programs
health initiatives local farms environmental projects food banks |
gptkbp:competes_with |
gptkb:Simply_Orange
gptkb:Minute_Maid gptkb:Florida's_Natural gptkb:Naked_Juice |
gptkbp:competitors |
gptkb:Simply_Orange
gptkb:Minute_Maid gptkb:Ocean_Spray gptkb:Florida's_Natural gptkb:Naked_Juice Dole |
gptkbp:distribution |
supermarkets
|
gptkbp:distribution_channels |
gptkb:health_services
gptkb:online_retailers convenience stores supermarkets wholesale clubs |
gptkbp:distributor |
gptkb:Pepsi_Co
|
gptkbp:features |
variety of flavors
no added sugar 100% juice not from concentrate vitamin C fortified |
gptkbp:founded |
1947
|
gptkbp:founded_in |
1947
|
gptkbp:founder |
gptkb:Anthony_T._Rossi
|
gptkbp:global_presence |
international markets
local partnerships distribution networks available in over 30 countries export operations |
gptkbp:has |
gptkb:advertising_campaigns
various flavors a loyal customer base seasonal flavors various packaging sizes a strong brand presence a diverse product range various promotional offers partnerships with restaurants a variety of juice products |
gptkbp:has_distribution |
convenience stores
supermarkets grocery stores |
gptkbp:has_partnerships_with |
retailers
distributors |
gptkbp:has_product_line |
gptkb:Pure_Premium
gptkb:Tropicana_Pure_Premium_Healthy_Heart gptkb:Tropicana_Pure_Premium_Pulp_Free gptkb:Tropicana_Pure_Premium_with_Antioxidants gptkb:Tropicana_Pure_Premium_with_Calcium gptkb:Tropicana_Pure_Premium_with_Fiber gptkb:Tropicana_Pure_Premium_with_No_Pulp gptkb:Tropicana_Pure_Premium_with_No_Sugar_Added gptkb:Tropicana_Pure_Premium_with_Omega-3 gptkb:Tropicana_Pure_Premium_with_Probiotics gptkb:Tropicana_Pure_Premium_with_Pulp gptkb:Tropicana_Pure_Premium_with_Real_Fruit gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Antioxidants gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Calcium gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Fiber gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Pulp gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Antioxidants gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Calcium gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Fiber gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_No_Pulp gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Omega-3 gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Probiotics gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Pulp gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_No_Sugar_Added_and_Vitamin_D gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Omega-3 gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Probiotics gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Pulp gptkb:Tropicana_Pure_Premium_with_Real_Fruit_and_Vitamin_D gptkb:Tropicana_Pure_Premium_with_Vitamin_D gptkb:Tropicana_Organic gptkb:Tropicana_Essentials gptkb:Tropicana_Pure_Premium gptkb:Tropicana_Kids gptkb:Tropicana_Twister Tropicana Smoothies Trop50 Tropicana Pure Premium with No Artificial Sweeteners Tropicana Pure Premium with No Added Nutrients or Vitamins Tropicana Pure Premium No Pulp Tropicana Pure Premium with No Added Colors Tropicana Pure Premium with No Added Flavorings Tropicana Pure Premium with No Added Flavors Tropicana Pure Premium with No Added Ingredients Tropicana Pure Premium with No Added Minerals Tropicana Pure Premium with No Added Nutrients Tropicana Pure Premium with No Added Preservatives Tropicana Pure Premium with No Added Sugar Tropicana Pure Premium with No Added Sugars Tropicana Pure Premium with No Added Sweeteners Tropicana Pure Premium with No Added Vitamins Tropicana Pure Premium with No Artificial Colors Tropicana Pure Premium with No Artificial Flavors Tropicana Pure Premium with No Preservatives Tropicana Pure Premium with Vitamin C Tropicana Pure Premium with No Added Sugars or Sweeteners Tropicana Pure Premium with No Added Sweeteners or Sugars Tropicana Pure Premium with No Added Ingredients or Preservatives Tropicana Pure Premium with No High Fructose Corn Syrup Tropicana Pure Premium with No Added Minerals or Flavorings |
gptkbp:headquartered_in |
gptkb:Bradenton,_Florida
|
gptkbp:headquarters |
gptkb:Chicago,_Illinois
gptkb:Bradenton,_Florida |
https://www.w3.org/2000/01/rdf-schema#label |
Tropicana
|
gptkbp:innovation |
smoothies
new flavors juice blends ready-to-drink beverages cold-pressed juice |
gptkbp:is_associated_with |
healthy lifestyles
|
gptkbp:is_available_in |
gptkb:online_retailers
convenience stores supermarkets various regions worldwide grocery stores |
gptkbp:is_featured_in |
various media advertisements
|
gptkbp:is_involved_in |
community outreach programs
sustainability initiatives fruit sourcing initiatives |
gptkbp:is_known_for |
gptkb:Lemonade
its distinctive packaging 100% pure orange juice its refreshing taste its commitment to quality innovative marketing campaigns quality juice products |
gptkbp:is_part_of |
Pepsi Co portfolio
|
gptkbp:is_popular_in |
gptkb:Europe
gptkb:North_America |
gptkbp:is_recognized_for |
community involvement
sustainability efforts its quality ingredients |
gptkbp:leadership |
the juice market
|
gptkbp:market |
gptkb:Europe
gptkb:Asia gptkb:North_America |
gptkbp:market_share |
leading orange juice brand in the US
leading brand in the U. S. orange juice market |
gptkbp:marketed_as |
gptkb:children
families health-conscious consumers |
gptkbp:marketing_strategy |
focus on freshness
|
gptkbp:motto |
' Nothing but 100% orange juice'
' Sip Your Sunshine' |
gptkbp:notable_products |
gptkb:Lemonade
|
gptkbp:nutritional_value |
Vitamin C
antioxidants calcium potassium folate |
gptkbp:offers |
gptkb:Tropicana_Organic
gptkb:Tropicana_Essentials gptkb:Tropicana_Pure_Premium gptkb:Tropicana_Kids fruit juices |
gptkbp:owned_by |
gptkb:Pepsi_Co
|
gptkbp:packaging |
gptkb:bottle
plastic container carton cartons |
gptkbp:parent_company |
gptkb:Pepsi_Co
|
gptkbp:partnership |
gptkb:American_Heart_Association
Florida Department of Citrus National Orange Juice Association |
gptkbp:produces |
gptkb:Lemonade
gptkb:fruit smoothies apple juice juice blends organic juice ready-to-drink beverages fruit drinks pulp-free orange juice low-calorie juice drinks |
gptkbp:product |
gptkb:Tropicana_Strawberry_Lemonade
gptkb:Tropicana_Peach_Juice gptkb:Tropicana_Organic gptkb:Tropicana_Essentials gptkb:Tropicana_Pure_Premium gptkb:Tropicana_Kids gptkb:Tropicana_Fruit_Punch gptkb:Tropicana_Lemonade Tropicana Smoothies Tropicana Berry Juice Tropicana Grapefruit Juice Tropicana Cranberry Juice Tropicana Pomegranate Juice Tropicana Mango Juice Tropicana Pineapple Juice Tropicana Watermelon Juice Tropicana Citrus Punch Tropicana Strawberry Juice Tropicana Coconut Water Tropicana Berry Lemonade Tropicana Cherry Juice Tropicana Kiwi Juice Tropicana Mixed Berry Juice Tropicana Orange Banana Juice Tropicana Orange Berry Juice Tropicana Orange Berry Lemonade Tropicana Orange Cherry Juice Tropicana Orange Coconut Juice Tropicana Orange Coconut Lemonade Tropicana Orange Grapefruit Juice Tropicana Orange Kiwi Juice Tropicana Orange Lemonade Tropicana Orange Lime Juice Tropicana Orange Mango Juice Tropicana Orange Mango Lemonade Tropicana Orange Peach Juice Tropicana Orange Peach Lemonade Tropicana Orange Pineapple Juice Tropicana Orange Strawberry Juice Tropicana Orange Strawberry Lemonade Tropicana Orange Watermelon Juice Tropicana Orange Watermelon Lemonade Tropicana Tropical Juice |
gptkbp:product_line |
gptkb:Tropicana_Organic
gptkb:Tropicana_Essentials gptkb:Tropicana_Pure_Premium gptkb:Tropicana_Kids gptkb:Tropicana_Twister fruit juices |
gptkbp:product_type |
gptkb:Lemonade
gptkb:taste smoothies |
gptkbp:products |
gptkb:Lemonade
gptkb:fruit apple juice |
gptkbp:slogan |
Squeeze the Day
“ Nothing but 100% pure orange juice” ‘ Sip Your Sunshine’ ' Goodness in Every Drop.' ' Nothing but 100% Pure Florida Orange Juice'. ' Taste the Tropics.' ' The Taste of Sunshine.' ' Tropicana. Squeeze the Day.' |
gptkbp:social_media |
gptkb:advertising
|
gptkbp:sustainability |
recyclable packaging
sourcing from sustainable farms |
gptkbp:sustainability_initiatives |
water conservation efforts
recyclable packaging carbon footprint reduction community support programs sourcing from sustainable farms 100% recyclable packaging |
gptkbp:target_market |
health-conscious individuals
|
gptkbp:type |
gptkb:beer
|
gptkbp:website |
www.tropicana.com
|
gptkbp:bfsParent |
gptkb:Quaker_Oats
gptkb:Pepsi_Co gptkb:The_1990_American_Music_Awards gptkb:Coca-Cola gptkb:Pepsi gptkb:1994_FIFA_World_Cup gptkb:2018_Electric_Daisy_Carnival_Las_Vegas |
gptkbp:bfsLayer |
4
|